In-House Techhub

In-House Articles

IoT data
In-House Techhub

Leveraging IoT Data for Enhanced B2B Marketing Strategies

Table of Contents Introduction 1. How Everyday Devices Collect Data for Personalized Marketing 2. The Power of Personalized Marketing with …
Consumer Behavior
In-House Techhub

Dynamics of Consumer Behavior in the Digital Age

The digital era came, and it has changed consumer behavior a lot, thus making brand engagement and purchase decisions a …
In-House Techhub

What Digital Resource Are You Investing in for More Growth and Engagement in 2024?

Table of Contents Introduction 1. Grasping the Knowledge About Your Audience 2. Powering Up Engagement 2.1 Content Marketing 2.2 Social …
In-House Techhub

Happy Birthday MarTech!!!!

The domain of marketing technology has a rapid growth rate. Coping in this fast-paced marketing realm brings challenges and obstacles …
KPIs
In-House Techhub

What KPIs Are You Setting to Track Digital Engagement?

Table of Contents Introduction 1. Key Engagement Metrics 2. Setting SMART goals for KPIs 3. Going Beyond the Numbers 4. …