Martech News

PR
Instagram Hiding Likes Spurs PR Firm To Expand Paid Digital Practice
5W Public Relations, one of the 15 largest independently owned PR firms in the U.S., has expanded their paid digital practice in …
CRM
People.ai named 2019 Hot Vendor by Aragon Research in growing Sales AI category
People.ai, creators of the only Revenue Operations & Intelligence System powered by AI, was named as an Aragon Research Hot …
Customer Experience, Service & Success
Top launches customer voting platform
An advertising software company, Top Inc., announced the launch of their direct-to-consumer voting app, Topvote. Topvote partners with brands like …
Data Analytics
Zihla Salinas Named Global CMO at Engine
Global marketing solutions and technology company Engine has appointed Zihla Salinas to Global CMO—a new role. Salinas joined the company …
Content Marketing
PathFactory hires new Chief Operating Officer
PathFactory, the leading Content Insight & Activation Platform, today announced that veteran technology executive Helen Baptist has joined the company …
Marketing Analytics, Performance & Attribution
Doremus named Joe Rivas as Global CEO
Doremus, is a B2B specialist agency, has named Joe Rivas CEO of its worldwide operations. Rivas has more than 25 …
Email Marketing
Pure360 Delights Brighton Business Leaders at Its Pioneering Marketing Event, the Curiosity Club
Brighton based marketing technology company, Pure360, wowed guests at the launch of its third Curiosity Club in Brighton on Wednesday night. Welcoming guests into the iconic …
Social Media Marketing & Monitoring
Sprout Social appoints technology industry veterans Karen Walker and Steve Collins to Board of Directors
Sprout Social, Inc., an industry-leading provider of cloud-based social media management software serving more than 20,000 customers globally, has appointed Karen …
Sales Automation, Enablement & Intelligence