Martech News
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Adtech
StrawberryFrog Creative Purpose Agency of the Year, Ad Age Gold
This recognition solidifies StrawberryFrog’s 25 year position as a leader in the advertising industry, highlighting its ability to do what …![Predactiv](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Display & Programmatic Advertising
Predactiv Appoints Courtney Stuart as SVP, Audience & Platform Sales
Predactiv, a leading data technology company offering an innovative, AI-powered platform that enables clients to monetize and maximize the value …![LinkUnite's](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Digital Marketing
LinkUnite’s Global Expansion; Events with Top Women Marketers Announced
After a year filled with extensive focus on compliance, AI, critical thinking, self-advocacy, and more, LinkUnite is far from finished. As we …![Metricool](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Social Media Marketing & Monitoring
Metricool Unleashes Advanced Features to track reach and metrics
Metricool, a social media management platform, has announced a lineup of new features for brands, creators, and agencies to reach …![Channel Factory](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Digital Advertising
Channel Factory hires three senior executives
Channel Factory, the global brand suitability and contextual advertising platform, announces three significant additions to its executive team: Luiz Felipe …![ad tech](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Adtech
Ivee Joins TikTok’s Out of Phone to Help Brands Reach New Audiences
Ivee, the mobility software provider creating premium passenger experiences in ride-hailing companies like Uber and Lyft, today announced a partnership …![Attentive](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Email Marketing
Attentive Appoints Antonio Silveira as Chief Technology Officer
Attentive, the AI-powered SMS and email marketing platform, announced that Antonio Silveira has joined the company as Chief Technology Officer. Silveira …![URLgenius](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Influencers
URLgenius Triumphs at Global Influencer Marketing Awards
URLgenius, industry pioneer in app linking, continues to shake up the influencer tech space. After doubling client growth last week …![EDITED](https://www.martechcube.com/wp-content/plugins/lazy-load/images/1x1.trans.gif)
Retail, Proximity & IoT Marketing