WHAT:
No two customer journeys are the same—mobile technology and big data have forever changed the way customers make decisions about products and services to meet their immediate needs. Next Thursday, Local Search Forum and Rio SEO – the leading local marketing platform for enterprise brands, agencies and retailers – will host an online webinar to provide brand marketers with the latest tips, strategies and Google optimizations from local search experts.
The free, 60-minute webinar will address:
- Which local ranking factors matter most to consumers and how multi-location brands can shift their focus to meet customers’ expectations
- Strategies for handling constant Google My Business updates while providing continual support for local managers and franchisees
- The impact organic SEO has on local search rankings and the importance of appearing in Google’s Local 3-Pack
- Tips for off-page content and technical optimizations that will help brands move the needle in competitive local markets
- Insights on how Google My Business spam, local reviews, categories and more are impacting local rankings
- Where to find the greatest gains and efficiencies with more intelligent and strategic local SEO automation for enterprise brands
WHEN & WHERE:
Local SEO for Enterprise Brands Today: What’s New & Where to Focus Next [webinar]
Thursday, July 25, 2019; 2:00 – 3:00 p.m. ET [11:00 a.m. – 12:00 p.m. PT]
For more information and to register: http://bit.ly/32btZKT
WHO:
Krystal Taing, listings management product specialist at Rio SEO
Krystal is a Google My Business Gold Product Expert and leads local product strategy at Rio SEO for global enterprise brands across hundreds of thousands of locations in finance, insurance, retail, hospitality, healthcare and more. Her extensive experience informing and crafting local strategy aids multi-location brands in solving their most persistent local marketing challenge, such as improving organic visibility, search rankings and online-to-offline traffic. Krystal is a respected local search authority and a resource for marketers and businesses of all types and sizes.
Chad Klingensmith, SEO strategist at Rio SEO
Chad is a senior SEO strategist at Rio SEO with more than 12 years of digital marketing experience working with hundreds of brands across local, e-commerce, healthcare, retail and other industries. Throughout his tenure, he’s developed a massive arsenal of SEO knowledge and expertise to help clients improve their brand’s visibility in competitive markets.
Joy Hawkins, owner of Local Search Forum and Sterling Sky
Joy is the owner of Local Search Forum and Sterling Sky in Canada and is the author of “The Expert’s Guide to Local SEO,” an advanced training manual for people wanting a detailed look at what it takes to succeed in the Local SEO space. Additionally, she is a faculty member at LocalU, volunteers as a Product Expert on the Google My Business Forum and enjoys speaking regularly at marketing conferences such as SMX, LocalU, Pubcon and State of Search.
About Rio SEO
Rio SEO is the leading local marketing platform for enterprise brands, agencies, and retailers. Rio SEO’s Open Local Platform provides multi-location organizations with a comprehensive, seamlessly integrated suite of turnkey local marketing solutions—Local Listings, Local Reporting, Local Pages, Local Reviews and Local Manager—proven to increase brand visibility across search engines, social networks, maps applications and more. Founded in 2006, Rio SEO ranks among the largest global providers of local search automation solutions and patented SEO reporting tools, driving business from search to sale for corporate brands worldwide. Over 150 enterprise brands and retailers rely on the innovative technology and Rio SEO’s local marketing expertise to drive motivated, measurable online traffic to its local websites and into physical stores. Rio SEO currently serves Fortune 500 companies across a variety of industries including retail, finance, insurance, hospitality and more. For more information, visit: https://www.rioseo.com/ or follow @rio_SEO on Twitter.