Marketing Automation

SmartBug Media® earned HubSpot Custom Integration Accreditation

Digital agency demonstrates expertise, technical proficiency, and proven track record to handle the most intricate integration challenges faced by HubSpot customers

SmartBug Media® — a leading digital agency that assists both B2B and B2C organizations in growing revenue by generating leads, scaling revenue operations and building market awareness through inbound marketing, digital strategy, design, marketing automation, revenue operations, public relations, paid media and web development — today announced that it earned the HubSpot Custom Integration Accreditation.

The accreditation is a credential that validates SmartBug Media’s skills and strategic experience required to scope, develop, and deploy complex, CRM-adjacent custom integrations to solve for unique client needs and requirements in the HubSpot CRM platform.

“Earning this accreditation further demonstrates our team’s commitment to supporting our customers in their successful implementation and activation of the HubSpot platform, in harmony with their broader technology stack,” said Jen Spencer, CEO of SmartBug Media. “As an Elite HubSpot Solutions Partner, this badge of honor validates SmartBug’s ability to design highly technical solutions that support business objectives across the entire customer lifecycle.”

The accreditation process is rigorous, requiring demonstrated expertise across the entire integration lifecycle – from planning and designing integrations to building, testing, documenting, and supporting them. In addition to product-specific knowledge, the skills and experience required to earn the HubSpot Custom Integration Accreditation include data modeling, customer relationship management, and needs-assessment-powered solutioning.

SmartBug’s additional accreditations include HubSpot CRM Implementation Accreditation, HubSpot Onboarding Accreditation, and HubSpot Platform Enablement Accreditation. To learn more about SmartBug’s integration services, visit

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