DIRECTV Advertising, a pioneer in addressable advertising announced a partnership with LiveRamp, the leading data collaboration platform, to enable LiveRamp’s Authenticated Traffic Solution across DIRECTV’s streaming platforms. LiveRamp’s solution allows...
Blis, the geo-based advertising tech stack, announces the hire of Alex Boras as President of Blis US, based in New York. Alex brings a deep knowledge of the digital advertising industry with...
TripleLift, the ad tech platform elevating digital advertising across every screen, released its 2024 State of Data report that dives into the minds of advertisers to better understand what their...
Dstillery, the leader in AI ad targeting, is proud to announce its new partnership with Index Exchange Inc., one of the world’s largest independent supply-side platforms (SSPs). This collaboration, facilitated by Index...
Highly Accomplished Industry Leader Brings More Than 35 Years of Expertise to Viamedia’s Board
Media Matters Worldwide, a pioneer in agile and data-driven media solutions, is excited to announce its rebranding to AXM (Ars x Machina). This transformation signifies the company’s commitment to architecting meaningful media...
Marketing research and intelligence company MarketCast launched MarketCast Ad Effect Express, an innovative new advertising testing solution that brings together the power of human research with AI to better predict...
Urban Science, a leading global automotive consultancy and technology firm, announced the launch of its enhanced In-Market Audiences, which harness the company’s unrivaled industry sales data – updated daily –...
Optable, a Software-as-a-Service (SaaS) data management, activation & collaboration platform designed for the advertising ecosystem, has announced its partnership with The Globe and Mail and its advertising arm, Globe Media Group, alongside a...
He will bring more than 20+ years of experience to help shape the Comcast Advertising, Effectv and FreeWheel brands in response to the shifting multiscreen TV landscape
