Leading in-game advertising specialist Adverty AB (publ) today announces a partnership with TapNation, as the French hypercasual publisher includes Adverty’s seamless in-game ad formats within several current, and upcoming titles...
Magnite (Nasdaq: MGNI), the world’s largest independent sell-side advertising platform, today announced the acquisition of SpringServe, a leading ad serving platform for connected TV (CTV). SpringServe’s technology manages multiple aspects...
Fundamentally, independent adtech is a knowledge economy where your success rests on your data expertise and deep understanding of traffic. However, adequate results are impossible without the right tools —...
In a release issued on Tuesday, June 29, 2021 by MediaMath, please note that “DS” has been corrected to “DSP” in the headline. The corrected release follows India’s First Independent DSP,...
Perion Network Ltd. (NASDAQ: PERI), a global advertising technology company that delivers comprehensive solutions across the three main pillars of digital advertising – ad search, social media, and display/video /...
CommScope announced today that View TV Group, a Connected Television (CTV) solution provider, has selected the CommScope manifest manipulation software to strengthen its broadcast content delivery networks (CDN) solution, which facilitates the...
Digital Remedy, the leader in data-powered technology and services for marketers, announced that David Zapletal has been promoted to Chief Operating Officer. In this new role, Zapletal will realign and connect internal...
OpenAP, the advanced advertising company bringing simplicity and scale to audience-based campaigns in television, and Xandr, AT&T’s ad technology platform powering a global marketplace for premium advertising, today announced a new...
AdImpact, a leading competitive ad intelligence SaaS company, has announced that William Macauley has joined the company as the Vice President of Product. As part of the executive leadership and...
Mercato Partners Traverse Fund company MNTN (pronounced ‘mountain’) today announced the acquisition of Maximum Effort Marketing, Ryan Reynolds’ and George Dewey’s creative advertising hot shop. The deal brings together the fastest growing company in...
