Omnicom announced its precision marketing division, Omnicom Precision Marketing Group (OPMG), acquired LeapPoint, a digital advisory firm focused on helping organizations improve the orchestration and performance of their entire marketing...
FanHero, the all-in-one, AI-powered platform for content creation, community building, and monetization, announces the launch of its generative AI content generation platform, FanHero CREATOR Enterprise. This advanced generative AI system helps...
Integral Ad Science, a leading global media measurement and optimization platform, announced that it will now offer its industry-aligned misinformation brand safety and suitability reporting for advertisers running campaigns across...
UserTesting, a SaaS leader in experience research and insights, announced the appointment of Baran Erkel as UserTesting’s Chief Strategy Officer. Erkel brings over two decades of experience in corporate strategy,...
MessageGears, the leading data activation and engagement platform for enterprise brands, announced its latest product innovation: campaign prioritization powered by real-time, unified customer profiles. This breakthrough technology enables marketers to...
Threekit, the leader in Visual Commerce, is further evolving a new era in sales with the launch of AI Guided Selling. The tool enables buyers to interact with an AI-powered agent...
BrowserStack, the world’s leading software testing platform, announced the launch of App Accessibility Testing, a comprehensive solution designed to make mobile applications more inclusive and accessible to all users. As...
According to a recent report, 70% of brands agree that AI adoption will bring personalization to new heights and build deeper, more meaningful connections with their audiences. But few brands have...
MindStudio, the leading no-code AI automation platform, announced Serverless AI Functions as part of its new MindStudio for Developers offering. Serverless AI Functions give developers new tools to solve problems that...
mPulse, a leading provider of Health Experience and Insights (HXI) technology, announced a newly enhanced and consolidated Activate layer of its HXI platform. The HXI platform integrates foundational digital engagement...
