The Local Media Consortium (LMC)’s NewsPassID advertising network announced the release of new solutions for digital advertising buyers creating a more efficient way to reach local audiences with ads placed...
Shirofune, the leading digital advertising automation management tool, announced the launch of its enhanced Improvement Suggestion feature for Microsoft Ads. This new addition builds on Shirofune’s existing support for Google...
Company will combine performance and omnichannel video offerings to become the preferred destination to drive full-funnel marketing outcomes across the entire consumer journey Highlights: Outbrain will acquire Teads in an...
Innovid, an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, announced the launch of Harmony Frequency, the first holistic...
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has published a new whitepaper that addresses the profound shifts in the digital advertising ecosystem caused by new...
Invoca, the leader in revenue execution platforms, announced the addition of new no-code integrations for Pinterest, Snapchat, and TikTok to its suite of social advertising integrations that also includes Meta (Facebook,...
DoubleVerify (“DV”), the leading software platform for digital media measurement, data, and analytics, announced the start of its cooperation with Hakuhodo DY Media Partners. This partnership leverages the power of AI-driven...
edatanetworks Inc. announced the approval of patents 18/110,726 and 18/143,842 from the United States Patent and Trademark Office (USPTO), further strengthening the micro-donation, broadcast advertising, and blockchain aspects within the...
Global programmatic media partner MiQ announced plans to acquire Pathlabs, the Media Execution Partner (MEP) that provides end-to-end digital media execution services to independent agencies. This move marks another major milestone in...
Criteo, the commerce media company, announced the promotion of key leaders to further propel growth and continue building momentum in Retail Media and Performance Media, effective immediately. Brian Gleason, who...
