Invoca’s Signal AI Studio Links Ads to Revenue with Ease
Signal AI Studio gives every marketer the power to rapidly train AI signals that accurately detect if calls to their businesses are leads and resulted in conversions. Leading brands such...
Tag: digital advertising
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AdMaven Unveils Self-Serve Advertising Platform
AdMaven, a global leader in digital advertising, announced the launch of its new Self-Serve Advertising Platform, designed to empower advertisers and agencies with intuitive, performance-driven solutions for campaign management and...
KIT Global Sets Tech Marketing Benchmark in Mexico & LATAM
KIT Global, a premier technology company, has announced the launch of its KIT Global Platform in Mexico, establishing the country as the core hub for its operations in Latin America (LATAM). This...
Shirofune Joins IAB US as Official Member
Shirofune, the leading platform for digital advertising automation, announced its official membership in the Interactive Advertising Bureau (IAB US), the premier association shaping the future of digital advertising and marketing....
Direct Digital Holdings Announced the Launch of AI Council
Direct Digital Holdings, Inc., a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC (“Colossus SSP”) and Orange 142, LLC (“Orange 142”), announced the formation of...
Astrad Delivers Major Upgrades to ABM Platform for B2B Engagement
Astrad, a global leader in digital advertising, announces significant enhancements to its Account-Based Marketing (ABM) platform, introducing advanced deterministic data capabilities and sophisticated intent-based targeting features. These upgrades enable B2B marketers...
Doceree launches the first-ever unified admanager
Doceree, the world’s first global network of physician-only platforms for programmatic messaging, announced the launch of admanager, a powerful, all-in-one ad management platform built exclusively for healthcare publishers to improve...
Ad Tech Veteran Kelly Hogue Joins The Desire Company as...
The Desire Company (thedesirecompany.com), the leading content-for-commerce solution, announced the appointment of Kelly Hogue as VP, Head of Sales. A seasoned ad tech and retail media executive, Hogue brings over two decades...
Sojern Unveils its 2025 State of Destination Marketing Report
Sojern, the leading digital marketing platform built for travel, is excited to announce the launch of the “State of Destination Marketing 2025” report for destination marketing organizations (DMOs). This report, produced...
Strategus Announces Majority Investment from CIVC Partners
Strategus, the leading managed services provider of high-performance connected TV (“CTV”) advertising campaigns, announced a majority investment by CIVC Partners, (“CIVC”), a Chicago-based middle-market private equity firm that has invested over...