In today’s busy marketing world, with people’s attention spread and standing out required, using events is an effective method for creating memorable moments, interacting with customers, and attracting leads. Regardless...
Impact XM, a global leader in event and experiential marketing, announces its 19th Rethink Conference, featuring hands-on workshops, peer-driven learning, keynote speakers, and numerous networking opportunities. This year’s theme, Rethink Impossible,...
Umer, you’ve had a fascinating career path that spans across ecommerce, retail, and D2C brands. Could you walk us through your professional journey so far, and what you’re most passionate...
Latest Cvent acquisition taps into years of powering event programs for some of the most recognized brands to help organizations increase pipeline and revenue from their events Course aims to...
Mobly, Inc., an emerging leader in event marketing technology, announced the successful closing of its $4.3 million seed round. The oversubscribed round was co-led by Jump Capital and Eniac Ventures with...
Ashleigh, before we dive into the discussion, could you please share a bit about your professional background and role as CMO at RainFocus? I started my career in marketing 15...
JR Sherman highlights the event marketing trends and why is it critical to prioritize event marketing in your martech stack [siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] The level of customer commitment to engage in...
[siteorigin_widget class=”WP_Widget_Custom_HTML”][/siteorigin_widget] [siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “CMOs and marketers require data driven insights to make an impact, however becoming truly data driven is very difficult. “ 1. Tell us about your...
Justin Keller from Terminus makes some poignant points on the importance of rich data sets and how it gives the marketers an ability to dissect and optimise each part of...
Brian Giese of True Influence explains how AI and machine learning can be used effectively to analyze web search behaviors and page content for identifying intent data. [siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] ...
