NP Digital appoints Carlos Cesta as Head of Mergers &...
NP Digital, a global leader in end-to-end performance marketing, welcomes Carlos Cesta to its executive leadership team as head of M&A. Cesta is positioned to play a pivotal role in...
Tag: performance based marketing
143 results found
Channel99 debuts Next-Generation Performance Marketing Platform
Channel99, the pioneer in B2B performance marketing technology, today announced its next-generation platform for optimizing marketing investments and uncovering financial inefficiencies. The new solution features a revolutionary verification pixel created...
Wurl and AppLovin publish new report
Wurl, the leader in data-driven solutions for CTV, today released How to Turn CTV into a Performance Marketing Channel for Growth, a new report developed in partnership with leading marketing platform AppLovin (NASDAQ:...
LeadingResponse announces New Business Unit and Leadership appointments
LeadingResponse (LRSP), a leading performance marketer for financial, legal, health and aging markets, today announced two leadership appointments – Mary Williams and Jennifer DeBuhr – and the launch of its...
Aragon Advertising emerges #1 in mThink’s Blue Book Mid-Year Survey
The Blue Book survey assesses global pay-per-call networks based on feedback from over 20,000+ industry participants, evaluating aspects such as industry reputation, client base, and technology. Aragon Advertising’s placement in...
NP Digital expands its European Presence with New Office in...
NP Digital, a global leader in end-to-end performance marketing, today announces a major expansion in Europe with the opening of its France office under the leadership of Frédéric Joseph. NP...
Amsive unifies Branding to reflect its Audience Science™ Approach
Amsive, a leading performance marketing agency, announced today that all services and channels will now operate under one brand. The company was previously marketing its digital services under the brand...
PerxPal & FLOLiO’s Attribution Tracking success story
The landscape of online marketing is undergoing a rapid transformation as the Web3 world gains momentum. With this shift, new challenges emerge for companies seeking to track attribution for both...
Phonexa and Anura partner
Performance marketing automation software Phonexa and ad fraud solutions provider Anura have partnered to release an integration for clients and prospects alike to eliminate ad fraud and reduce spend on fraudulent campaigns. Together with Anura and Phonexa, lead...
NP Digital expands Local Expertise in Latin America with Mexico...
NP Digital, a global leader in end-to-end performance marketing, is advancing its Latin American presence with a Mexico office to deliver local expertise backed by established marketing processes and technologies....
