LoopMe, the global leader in brand performance, announced a partnership with Cedara, the Carbon Intelligence Platform, as part of its ongoing commitment to creating a sustainable advertising ecosystem. The collaboration...
Universal Ads, which enables brands of any size to seamlessly make and buy commercials across premium video, announced a strategic partnership with Measured, the pioneer and leader of incrementality-based measurement and...
The CMO Council announced the release of the 2025 Marketing Vitality Index, an annual assessment of leading Marketing Performance Indicators (MPIs). The CMO Council’s annual Marketing Vitality Index is a new...
DoubleVerify, a leading software platform for digital media measurement, data and analytics, announced the launch of content-level controls for Meta’s Facebook & Instagram Feed and Reels expanding the company’s footprint...
