Princess Polly Increases Petite Shopper Sales by 66% with Custom...
Fashion brand, Princess Polly, is seeing a 66% increase in online sales from Petite size fashion shoppers – and a 61% increase from Tall size shoppers – when they click...
Tag: ui testing
1216 results found
IAS Expands TMQ for TikTok; Launches Video Exclusion List Testing
Integral Ad Science, a leading global media measurement and optimization platform, announced an expansion of Total Media Quality (TMQ) for TikTok. IAS will now provide Viewability, Invalid Traffic (IVT), and...
Totavi Announces New Suite of Marketing Services to Fuel Fintech...
Totavi, a fintech consulting firm that prides itself on deep operational experience launching market-leading products, announced a suite of marketing services to help financial organizations of all sizes establish brand...
Innovid Releases “Holiday Shoppable Advertising Unwrapped” Guide
Innovid, an independent software platform for the creation, delivery, measurement, and optimization of advertising across connected TV (CTV), linear, and digital, announced the release of “Holiday Shoppable Advertising Unwrapped.” As...
Quorum Closes Seed Round for Media Optimization Across CTV &...
Quorum, the leading unified data optimization platform for marketers and publishers focused on driving actions, outcomes, and commerce at scale, announced the closing of its Seed funding round. The investment,...
IAS Extends Quality Attention™ to drive revenue and yield for...
Integral Ad Science, a leading global media measurement and optimization platform, announced the availability of its Quality Attention™ measurement product for publishers and sell-side platforms (SSPs). IAS Quality Attention metrics...
SmartBear Integrates Load Testing in TestComplete
SmartBear, a leading provider of software quality and visibility solutions, has integrated the load testing engine of LoadNinja into its award-winning automated testing tool, TestComplete. Testers can now re-use their...
TestRail Releases Landmark Report on AI’s Role in Quality Assurance
TestRail, the leading dedicated QA test management platform, announced its latest report, “Exploring the Impact of AI in QA.” Based on the QA industry’s first AI-focused research survey, this comprehensive...
Consumers want authenticity, not AI, in brand communications: Exclaimer
Exclaimer, the leading email signature management platform, has released a new study that delves into the impact of AI on consumer connection and loyalty. According to a recent McKinsey report,...
MINT and Redmill Solutions Announced a Global Partnership
MINT, the global leader in Advertising Resource Management (ARM) software, and Redmill Solutions, the global leader in Marketing Investment Intelligence solutions, have announced a strategic partnership to offer clients an integrated...