Video Advertising

DoubleVerify Expands Measurement Across Microsoft Advertising Inventory
Video Advertising

DoubleVerify Expands Measurement Across Microsoft Advertising Inventory

DoubleVerify (“DV”) (NYSE: DV), a leading software platform to verify media quality, optimize ad performance, and prove campaign outcomes, today announced … 0
TVB Names New CEO at 2025 Executive Summit
Video Advertising

TVB Names New CEO at 2025 Executive Summit

The Television Bureau of Advertising (TVB) announced today at its annual Executive Summit that Brad Seitter, EVP, Local and National … 0
Study Confirms Teads’ CTV HomeScreen Outperforms in Video Ads
Video Advertising

Study Confirms Teads’ CTV HomeScreen Outperforms in Video Ads

Teads (NASDAQ: TEAD), the omnichannel outcomes platform for the open internet, today announced the results of its new CTV HomeScreen study … 0
Invoca Unveils AI Tool Linking TV and Video Ad Spend Directly to Revenue
Video Advertising

Invoca Unveils AI Tool Linking TV and Video Ad Spend Directly to Revenue

Invoca, the leader in revenue execution platforms, today announced a new AI-powered solution for agencies and marketing teams to measure and optimize how CTV, … 0
Universal Ads Launches AI-Powered Video Generator
Video Advertising

Universal Ads Launches AI-Powered Video Generator

The new tool, which dramatically reduces time, cost, and complexity of TV ad production, was developed in partnership with Creatify, … 0