Catalyst, a Denver marketing agency, today announced the positive results of the customer acquisition campaigns they executed for the San Francisco Marathon. The marketing strategy and execution Catalyst provided for the San Francisco Marathon was composed of paid digital search, display, and social media advertising and resulted in an increase of registrants over 2018.
The San Francisco Marathon is an annual race that traverses over California’s famous Bay Bridge and iconic landmarks. On Sunday, July 28, 2019, it attracted more than 25,000 registrants to the race. It was recently featured by Runner’s World as one of the top international races.
Melissa Faukner, marketing executive for Jumping Fences, the event management team that produces the San Francisco Marathon, said, “We’re thrilled that the San Francisco Marathon continues to grow in popularity and attract people from all over the world to experience a unique and beautiful race venue. We are grateful for Catalyst’s guidance, creativity, and tenacity in helping us reach new audiences and achieve our goals.”
Gem Swartz, partner at Catalyst, stated, “We’re excited to build on the momentum from this year’s race and apply campaign insights to make the 2020 race even more successful. We’ve homed in on the right mix of channels and look forward to continuously optimizing to further enhance performance.”
Catalyst is a full-service marketing agency that provides you with an experienced, curated team to support your marketing needs. We fill in the gaps for marketing teams of all sizes, and provide the strategic guidance to grow your business. Our brand purpose is to make marketing leaders be heroic. Learn more at catalystmarketing.io.