Tech Data Expands Practice Builder Methodology for Cloud

Tech Data Expands Practice Builder Methodology for Cloud

Expansion includes new cloud business assessment, digital enablement experience and enhanced access to dedicated cloud experts

Tech Data (Nasdaq: TECD) today announced it has enhanced its exclusive Cloud Practice Builder methodology to include a new digital enablement experience, purpose-built for IT solution providers who want to expand their cloud business capabilities. This new offering allows more Tech Data customers than ever before to embrace the cloud and extend their business’ capabilities without the guesswork, cost, ramp-up time or resources to develop in-house expertise.

“We are excited to launch our new Cloud Practice Builder experience—the introduction of Agile methodologies into our cloud enablement program provides customers of all sizes and capability levels the ability to effectively develop and grow their cloud business,” said Stacy Nethercoat, vice president, Cloud Solutions, Americas, at Tech Data. “We believe that our enhanced Cloud Practice Builder offering provides an innovative cloud transformation framework for our customers, giving them the ability to scale their cloud solutions quickly and cost-effectively.”

The new digital curriculum allows partners to assess their current level of cloud capability and receive a customized, step-by-step Cloud Path roadmap for cloud business transformation. Each unique enablement path is parceled by themed sprints that partners can complete in a few weeks, allowing users to embrace fast-paced learning and more quickly adopt critical cloud skills. In addition, partners will have access to Tech Data’s curated cloud tools, resources and templates for quick deployment.

“I found that going through Cloud Practice Builder’s Cloud Practice Assessment confirmed my gut feel that our company’s cloud capabilities are strong, but it also forced me to question where different cloud offers play in our immediate sales funnel and mid-term strategic goals,” said Tom Tavares, vice president, Business Development, at Micro Technology Solutions, Inc. “Our Cloud Path clearly pointed out what bases need to be addressed immediately, specifically how we need to build up our knowledge base essential for effective positioning and selling as well as technical competencies in Azure, and how Tech Data can assist filling gaps until we get where we need to be.”

The expanded program also enables partners to connect easily with Tech Data’s dedicated cloud experts to discuss critical components of their cloud practices, including strategy development, training and enablement, marketing services and sales execution.

Available immediately, the expanded Cloud Practice Builder methodology is free and available to all Tech Data partners who take the Cloud Practice Assessment. For more information, visit the Cloud Practice Builder webpage or call (800) 237-8931.

Click to tweet: .@Tech_Data expands #Cloud Practice Builder methodology enabling customers to quickly enhance their cloud practices. Learn more at

About Tech Data
Tech Data connects the world with the power of technology. Our end-to-end portfolio of products, services and solutions, highly specialized skills, and expertise in next-generation technologies enable channel partners to bring to market the products and solutions the world needs to connect, grow and advance. Tech Data is ranked No. 83 on the Fortune 500® and has been named one of Fortune’s World’s Most Admired Companies for nine straight years. To find out more, visit or follow us on TwitterLinkedIn and Facebook.

Media Contact
Wally Campbell 
Public Relations Manager, Americas
Tech Data

SOURCE Tech Data Corporation

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Independent Research Firm Cites Seismic as a Leader in Sales Enablement Automation

Independent Research Firm Cites Seismic as a Leader in Sales Enablement Automation

Seismic, the global leader in sales and marketing enablement, today announced that they have been recognized as a Leader by Forrester Research in The Forrester Wave™: Sales Enablement Automation Platforms, Q3 2018.

The report states that Seismic is an ideal fit for enterprises that seek a “best-in-class solution.” In addition, the report notes that Seismic’s recent acquisition of SAVO Group “signals that Seismic is looking to put more distance between the firm and its nearest competitors.” The report also states that “Seismic has consistent and comprehensive functionality – from unique persona and team-based [user interfaces] to its MeetingSpace product that allows virtual sellers to dynamically engage and share content with multiple remote participants. Its robust suite of integrations with marketing automation platforms, E-signature apps, and much in between, shows Seismic’s focus on extending value for sellers, marketers, and customers across the entire lifecycle.”

Forrester evaluated the 12 most significant sales enablement automation vendors in a 33-criteria evaluation in the categories of Current Offering, Strategy, and Market Presence. Seismic received the top score in both the Current Offering and Strategy categories, and was among the vendors with the highest score in Market Presence category.

Within the Strategy category, Seismic received the highest score possible in the following criteria: Support for Global Marketing and Sales, Product Road Map, Pricing, Message that Fits the Market, Acquisitions and Partnerships, and Corporate Strategy. In the Current Offering category, Seismic received the highest score possible in the Professional Services and Collaboration and Workflow criteria. Seismic also received the highest score possible in the Current Growth Trajectory criteria within the Market Presence category.

“Over the past two years, the sales enablement space has seen immense growth and change. From consolidation to further interest from venture capital, new global regions, and markets, sales enablement today is on a whole different scale and trajectory,” said Doug Winter, CEO of Seismic. “Through all the transformation, Seismic continues to be recognized as the consistent leader in the space, constantly redefining what a sales enablement solution can accomplish and setting the vision for the market going forward. We are proud that Forrester has recognized us as a leader, and we plan to build on this momentum going forward.”

To download a full copy of the Forrester Research in The Forrester Wave™: Sales Enablement Automation Systems, Q3 2018, visit here.

About Seismic

Seismic is the leading global sales and marketing enablement solution, improving close rates and delivering larger deals for sales while increasing marketing’s impact on the bottom line. Large enterprises use Seismic to increase sales productivity through the automatic distribution of relevant information and personalized content to reps for any buyer interaction. Powerful content controls and visibility into usage ensures brand integrity and reduces risk. Seismic’s machine learning and analytics capabilities continuously improves the entire enablement process for large enterprises, increasing the ROI of sales content and tying it directly to revenue.  Headquartered in San Diego and with more than 450 employees across the globe, Seismic is privately held by its executive team and investment firms General Atlantic, JMI Equity, and Jackson Square Ventures.

To see how Seismic is being used by companies in your industry, visit

Media Contact

Jason Fidler
Director of PR and Communications, Seismic

Justin Ordman 
Red Lorry Yellow Lorry for Seismic

SOURCE Seismic
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Brainshark's AI-Powered Sales Coaching Engine Wins Gold in 2018 Golden Bridge Awards®

Brainshark’s AI-Powered Sales Coaching Engine Wins Gold in 2018 Golden Bridge Awards®

Brainshark, Inc., delivering SaaS-based sales enablement and readiness solutions, today announced that Brainshark Machine Analysis is a winner in The 10th Annual Golden Bridge Awards®. Brainshark’s new, artificial intelligence (AI)-powered engine for improving sales coaching received gold – the highest-level honor – in the “New Product of the Year: Training” category.

The Golden Bridge Awards honor the world’s best in organizational performance, products and services, executives, management teams and more. Organizations worldwide – public and private, for-profit and non-profit, large and small – are eligible to submit nominations.

Brainshark’s win comes on the heels of recent honors that also recognize Machine Analysis as among the world’s best innovations for corporate training and learning. Last month, for example, the technology earned a gold Stevie® Award in The 2018 International Business Awards® (“Best New Product of the Year: Corporate Learning/Workforce Development Solution” category).

Machine Analysis builds off Brainshark’s award-winning sales coaching solution – which makes it easy for managers to send their reps video-based assignments (e.g., “Please provide a two-minute video of how you’d pitch this new product”) and evaluate the submissions. Processing the videos, Machine Analysis provides an additional layer of feedback – generating an overall score and rapid, automated insights about reps’ ability to stay on-message, emotions and personality traits exuded, use of filler words and more. The AI-based engine provides objective input on intangible qualities that influence buyers’ perceptions, while augmenting managers’ comments and identifying reps who may need the most guidance.

“Sales enablement isn’t just about enabling sales reps – you have to enable their managers as well,” said Brendan Cournoyer, vice president of marketing, Brainshark. “By streamlining and improving sales coaching, Machine Analysis helps both managers and reps maximize productivity, and be more effective in their roles. We’re proud of the benefits users are already seeing – underscored by this second global award since the product’s launch in June.”

For more information on Brainshark Machine Analysis, including a two-minute video overview, please see

About Brainshark 
Brainshark sales readiness software equips businesses with the training, coaching and content needed to prepare salespeople when, where and how they work. With Brainshark, companies can: enable sales teams with on-demand training that accelerates onboarding and keeps reps up-to-speed; validate readiness with sales coaching and practice that ensures reps master your message; and empower sales organizations with rich, dynamic content that can be created quickly, updated easily, and accessed anywhere. Thousands of companies – including more than half of the Fortune 100 – rely on Brainshark to identify and close performance gaps, and get better results from their sales enablement initiatives. Learn more at

Media Contact:
Brendan Cournoyer
Phone: 781.370.8255

SOURCE Brainshark, Inc.
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Showpad Named a Leader in Sales Enablement Automation Platforms by Independent Research Firm

Showpad Named a Leader in Sales Enablement Automation Platforms by Independent Research Firm

Global sales enablement company evaluated for its current offering, strategy and market presence

Showpad, the leading sales enablement platform for modern sellers, has been named a leader by Forrester, an independent research firm, in The Forrester Wave™: Sales Enablement Automation Platforms, Q3 2018. In this evaluation, Showpad received the highest possible score in the product roadmap, and support for global marketing/sales criteria. The report considers Showpad a “good fit for global enterprise and midmarket organizations that want to deliver a highly engaging and consumer-like experience to their users.”

“Our platform is designed to provide the best experience on the market, which has proven to be a key differentiator when buyers make purchase decisions,” said Pieterjan Bouten, CEO of Showpad. “We’ve made strategic investments and decisions in the past year to further realize that vision. I believe that our position as a leader in the Forrester report is a direct reflection of our drive and ability to stay at the head of the market.”

Showpad ranked highest in the report for the user interface and market segment strategy criteria, and scored among the highest in the following criteria: reporting and analytics, acquisitions and partnerships, message that fits the market, product roadmap, support for global marketing/sales and installed base.

The report notes that Showpad’s “pitch-perfect orchestration of Showpad’s Chicago office opening and its acquisition of Chicago-based LearnCore confirms the vendor’s commitment to North American customers and extending its capabilities into sales readiness.”

Showpad’s platform empowers sales and marketing teams to engage buyers by integrating industry leading training and coaching software with innovative content solutions. With the acquisition of Learncore, Showpad offers an all-in-one sales approach for B2B sales and marketing teams specifically designed for enterprise companies. This summer, Showpad also launched the sales enablement industry’s first augmented reality capabilities to further improve the buyer experience.

“Sales enablement is a rapidly growing market, and we’ve seen a huge spike in demand from companies looking for ways to differentiate themselves through the sales process,” added Louis Jonckheere, Showpad’s Chief Product Officer. “With new training, coaching and AR capabilities added to our existing suite of experiential sales tools, we’re committed to driving the industry forward as the world of B2B commerce continues to change.”

To hear more about the sales enablement automation trends, register for the upcoming webinar with Pieterjan Bouten, CEO of Showpad, and guest speaker Mary Shea, Forrester Principal Analyst at 10 a.m. CT November 7.

To download the full report, visit

About Showpad
Showpad is the leading sales enablement platform for the modern seller. Showpad’s all-in-one platform empowers sales and marketing teams to engage buyers by integrating industry leading training and coaching software with innovative content and engagement solutions. The platform provides the most comprehensive collection of data about how successful salespeople interact with buyers, fueling Artificial Intelligence to discover, replicate and automate what works for top performers.

Showpad serves more than 1,200 customers across the globe, including Johnson & Johnson, BASF, GE Healthcare, Fujifilm, Bridgestone, Prudential, Honeywell and Merck. Founded in 2011, the company has headquarters in Ghent and Chicago with offices in LondonMunichSan Francisco and Portland. To learn more about Showpad, visit or follow Showpad on Twitter and LinkedIn.

Media Contact
Kyle Rall
Walker Sands Communications

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Highspot Raises $35M as Demand for Sales Enablement Skyrockets

Highspot Raises $35M as Demand for Sales Enablement Skyrockets

Major Investment Fuels Global Expansion in Rapidly Growing Market

Highspot, the industry’s most advanced sales enablement platform that sales reps love, today announced the close of a $35 million Series C round led by new investor OpenView with participation from Madrona Venture Group, Salesforce Ventures and Shasta Ventures. To date, Highspot has raised a total of $64 million in funding.

The new investment will fuel Highspot’s market expansion. The demand for sales enablement technology has skyrocketed, with the percentage of companies with a dedicated enablement person, program or function having increased by 180 percent last year, according to the 2017 CSO Insights Sales Enablement Optimization Report.

With the company’s deep understanding of the market need, superior technology and customer-first focus, Highspot has seen more than 300 percent user growth year-over-year and experiences 90 percent adoption and usage on average.

“Highspot is the ideal investment for us, given our firm’s focus on product led growth and rapid market expansion,” said Blake Bartlett, a Partner at OpenView who will join Highspot’s Board of Directors. “After speaking with Highspot’s customers, it was clear that the company is changing the sales enablement landscape in a fundamental way by creating a product that is indispensable to a seller’s daily workflow.”

Highspot is helping companies win more business and achieve unparalleled ROI on sales content and training investments by solving crucial needs for sales, sales enablement and marketing teams. With Highspot’s best-in-class enablement capabilities, teams can effectively:

  • Organize, personalize, discover and share content
  • Prepare sellers for any conversation with readiness materials
  • Engage buyers with personalized content and track engagement
  • Identify and optimize best practices with end-to-end analytics

“Having achieved a leadership position in the sales enablement space, Highspot is poised to scale globally,” said Robert Wahbe, Highspot co-founder and CEO. “Our growing team is attracting industry top talent, which is accelerating innovation and fueling our hyper growth. We are excited to partner with OpenView, and we look forward to taking our sales enablement solution that sales reps and marketers love to new markets.”

Sales and marketing leaders now regard sales enablement as a competitive necessity and a new standard for doing business, as B2B buyers expect more from their engagements with sellers. CSO Insights reports that salespeople at companies with a formal sales enablement charter achieve 1.3 times higher quota attainment than those approaching sales enablement informally.

As a leading platform for enterprise companies, Highspot stands apart with artificial intelligence technology that powers industry-leading search and recommendations, a flexible approach to content organization, advanced analytics, dynamic guided selling experiences and more than 50 certified technology integrations.

“Highspot discovered a market pain point and answered with an innovative, advanced sales enablement solution,” said Matt Garratt, Managing Partner at Salesforce Ventures. “We are proud to be partnered with a pioneering company that has highlighted the importance of sales enablement.”

The investment has followed a year of notable achievements for Highspot, including being recognized as the Best Sales Enablement Platform and the Best Content Management Platform by the CODiE Awards, winning the MarTech Breakthrough Awards’ Best Overall Sales Enablement Solution category, earning recognition as one of Seattle’s Best 100 Companies to Work For and being named a LinkedIn Top 50 Startup.

About Highspot

Highspot gives businesses a powerful sales advantage to engage in more relevant buyer conversations and achieve their revenue goals. Through AI-powered search, analytics, in-context training, guided selling, and 50+ technology integrations, the Highspot platform delivers enterprise-ready sales enablement in a modern design that sales reps and marketers love. With 90 percent average monthly recurring usage and global support in 125 countries, Highspot is the most trusted solution for sales enablement.

About Madrona

Madrona is an early stage venture capital firm in the Pacific Northwest. The firm invests in technology entrepreneurs and companies, and works with them to build their businesses. Madrona manages nearly $1.6 billion and was an early investor in companies such as, Apptio, Smartsheet,, and Redfin.

About OpenView

OpenView, the expansion stage venture firm, helps build rapidly expanding software companies into market leaders. Through our expansion platform, we help companies hire the best talent, acquire and retain the right customers and partner with industry leaders so they can dominate their markets. Our focus on the expansion stage makes us uniquely suited to provide truly tailored operational support to our portfolio companies.

About Salesforce Ventures

Salesforce is the fastest growing top five enterprise software company and the #1 CRM provider globally. Salesforce Ventures—the company’s corporate investment group—invests in the next generation of enterprise technology that extends the power of the Salesforce Customer Success Platform, helping companies connect with their customers in entirely new ways. Portfolio companies receive funding as well as access to the world’s largest cloud ecosystem and the guidance of Salesforce’s innovators and executives. With Salesforce Ventures, portfolio companies can also leverage Salesforce’s expertise in corporate philanthropy by joining Pledge 1% to make giving back part of their business model. Salesforce Ventures has invested in more than 275 enterprise cloud startups in 17 different countries since 2009. For more information, please visit

About Shasta Ventures
Shasta Ventures is a leading early-stage venture capital firm partnering with bold, creative entrepreneurs who are passionate about building epic products and amazing experiences. Founded in 2004, Shasta Ventures has more than $1 billion under management investing in enterprise and consumer companies with a deep focus on emerging platforms. With offices in Menlo Park and San FranciscoShasta supports companies with early customer validation indicating founders that are building something special. These include Apptio, Dollar Shave Club, Mint, Nest, Zuora and many promising private companies such as Anaplan, Eero, Glint, Leanplum, Nextdoor, Smule and Turo.

Elena Edington

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Outreach Launches, Announces New Book & Podcast

Outreach Launches, Announces New Book & Podcast

Outreach, the leading sales engagement platform, announced today the launch of, a set of educational resources focused on leveraging the latest in Sales Engagement to change the way teams sell. As the Sales Engagement category grows in importance to the modern sales stack, serves as an all-encompassing resource for sales teams and offers exclusive insight into Outreach’s upcoming book “The New Rules of Sales Engagement” and podcast “The Sales Engagement Podcast“.

“Sales Engagement has revolutionized the way teams approach their day to day,” said Max Altschuler, VP of Marketing at Outreach. “Tools like Outreach create a new place for teams to take action by combining meaningful analytics and a seamless omnichannel experience. After seeing the impact this category offers companies, we developed to create a community and share what the future holds for this emerging category.”

Including insight from leading B2B sales veterans such as Ralph BarsiTrish BertuzziJeb BlountAnthony IannarinoJill KonrathMark Roberge and Craig Rosenberg, “The New Rules of Sales Engagement” breaks down how to humanize sales and educates readers on ways to leverage technology to close more deals. The book, available for purchase in early 2019, will be published by Wiley, the company also behind “Inbound” from Hubspot and “Beyond the Cloud” from Salesforce. The first edition of “The Sales Engagement Podcast,” an audio show focused on engaging buyers and customers in today’s sales climate, is out today and available for download.

Outreach pushes beyond the boundaries of existing categories like Sales Enablement or Sales Acceleration and offers sellers an intuitive system of action to accomplish tasks and engage with prospects. As a result, Outreach accelerates growth by optimizing every interaction throughout the customer lifecycle and provides a simple experience for every person on the team.

“We’re on a mission to get the world’s innovations to market faster,” said Manny Medina, CEO and Co-Founder of Outreach. “We believe that Sales Engagement is the key to making that happen. That’s why Outreach established the Sales Engagement space in 2014 and continues to push its boundaries today with the latest in AI, machine learning and data science.”

As more companies recognize the power of Sales Engagement, a Forrester-confirmed category since 2017, it continues to gain momentum. According to G2 Crowd, Sales Engagement is revolutionizing the sales industry.

“Sellers need to rethink the way they interact and communicate with buyers, and ensure that they have the modern sales tools needed to create an engaging relationship,” said Michael Fauscette, G2 Crowd’s Chief Research Officer. “Sales Engagement is one of the hottest new categories on G2 Crowd, and is becoming a must have in every sales technology stack.”

This week at Dreamforce, Outreach will be at booth 1624 sharing powerful insights into the Sales Engagement space.

About Outreach

Outreach is the leading enterprise-ready Sales Engagement platform allowing sales and success to more effectively communicate with potential buyers and customers, leading to more pipeline and more revenue. Chosen by revenue leaders at rapidly growing companies like Zoom, Okta, MindBody, Cloudera, CenturyLink, Amazon and many more, Outreach gives sellers superhuman powers by leveraging science and data to better engage with prospects and customers, and close more deals, faster. Want to find out why Forbes named Outreach to their Next Billion Dollar Startups List and their Cloud 100 List? Visit

Sydney Stanfill
Barokas PR for Outreach

SOURCE Outreach
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DucMeta Wins Sales Award for Outstanding Performance

DucMeta Wins Sales Award for Outstanding Performance

DucMeta, a privately owned direct marketing and sales firm based in the greater-Toronto area, recently announced that it had been awarded the prestigious Campaign Cup for performance during the second quarter of 2018.

Led by President and CEO Voronica Verma, DucMeta has excelled at a level of service that has resulted in numerous awards for quarterly performance over the past several years. The Campaign Cup is a national sales trophy presented to the top-performing company among those working on the same campaign during a given quarter. The winning results in Q2 were in support of their client, a major player in the media and telecommunications industry.

“It’s satisfying to know that every time we are honored with the recognition of this award, we stay consistent in raising our goals and expectations accordingly,” said Verma. “We hope to keep the Campaign Cup in our possession for many quarters to come.”

Specializing in personalized marketing outreach and customer acquisition for Fortune 500 clients in various industries, DucMeta leads from the front by providing clients with exceptional direct marketing solutions that have been proven to produce results. Face-to-face interaction is key in effectively acquiring and retaining customers as well as equipping team members with tools they need to succeed.

DucMeta’s mission is to provide comprehensive growth opportunities while creating profitable relationships with partners, team members, and clients. DucMeta places a priority on community involvement as well, supporting philanthropic organizations such as Operation Smile.

Like DucMeta on Facebook.

About DucMeta
DucMeta, a privately owned marketing firm that specializes in outsourced marketing and sales solutions, offers the client a creative approach to customer acquisition and retention. As a proven leader in outsourced marketing and sales, DucMeta uses face-to-face interactions to establish long-term relationships with both clients and customers. For more information, call 905-206-0508 or go to



OVIO Business Solutions Post Award-Winning Q2 Results

OVIO Business Solutions Post Award-Winning Q2 Results

OVIO Business Solutions, a privately owned direct marketing and sales company, recently announced it had been honored for outstanding performance on behalf of a major telecommunications client during the second quarter of 2018.

The Toronto-based firm will receive the Campaign Cup, a quarterly trophy that is presented based on quality and sales metrics. OVIO Business Solutions outperformed other offices working on the same program throughout Canada on behalf of the client to earn the award.

OVIO Business Solutions CEO Jeffrey Moores complimented his staff’s commitment to achieving results while maintaining quality products and service and building on an overarching team culture. “It is a great honor to accept this award, because it’s a true indicator that we are meeting our goal of serving the client in the best way possible.”

Serving Canada’s most well-established companies in industries that include telecom, energy, cable, water, and merchant processing, OVIO Business Solutions has proven its ability to swiftly adapt to market changes while building a corps of highly trained sales professionals who excel by building long-term relationships through personalized interaction.

The company values integrity and professionalism while rewarding hard work. As part of its well-rounded community involvement, OVIO Business Solutions actively supports philanthropic causes such as Operation Smile.

Like O.V.I.O. Business Solutions on Facebook.

About O.V.I.O. Business Solutions 
A leading outsourced sales and marketing firm located in Toronto, Ontario, OVIO Business Solutions specializes in face-to-face sales and personalized marketing outreach, executed with professionalism and integrity on behalf of the client. For more information, call 416-331-9139 or contact them at

Contact:  Jeffrey Moores

SOURCE OVIO Business Solutions




Method Communications Names Jacob Moon General Manager of its Salt Lake City Office

Method Communications Names Jacob Moon General Manager of its Salt Lake City Office

Method Communications, an integrated marketing and public relations agency for companies in technology and the life sciences, today announced that co-founder Jacob Moon has been named general manager of its Salt Lake City office. In this role, Moon will oversee the company’s Salt Lake office, with a focus on building an outstanding corporate culture, generating revenue, fostering strong relationships and helping drive key strategic initiatives.

Since starting Method, Moon has played a leading role in setting the initial vision and strategic direction for the agency, resulting in it becoming one of the fastest growing agencies in the country, hitting $10 million per year in revenue in just six years. His ability to think critically and his deep understanding of the industry have benefited the agency and its clients, from high-level strategic positioning to day-to-day project management. As general manager, Moon will join Method’s management team, reporting to CEO David Parkinson.

“When Jake and I launched Method in 2010, we set out to create a different kind of agency — one that puts delivering meaningful results and true agency-client relationships above everything else,” Parkinson said. “With Jake’s leadership and our unique approach, we have grown to represent more billion-dollar brands than any other agency of our size, and we only expect this growth to continue.”

In 2017, Moon was named among PRWeek’s 40 Under 40, which recognizes PR pros that represent the next generation of industry leaders who are redefining the role of communications, PR and marketing. Prior to joining Method, Moon helped lead the public relations efforts for the billionaire Sorenson family and its portfolio of 30-plus companies. He was also previously the managing editor of Utah Business, the state’s leading business publication, and several other publications under the Olympus Publishers umbrella.

“With tremendous clients, fantastic team members and a hardwired drive to succeed, Method stands to make even more waves in the agency world,” Moon said. “I’m thrilled to take on an expanded role as general manager to help ensure we continue to achieve our goals.”

About Method
Method is the communications catalyst for breakthrough brands and category leaders. Founded in 2010, Method helps its clients share their ambitious visions with the world. As The Holmes Report’s 2016 Technology Agency of the Year, we produce award-winning results from Salt Lake City and San Francisco. To explore how Method Communications creates engaging storytelling and compelling narratives for highly successful brands, visit or connect through LinkedInFacebookTwitter or Instagram.

Amberly Asay
Method Communications

SOURCE Method Communications

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Brainshark to Present New Sales Onboarding Strategies at Gartner Sales & Marketing Conference 2018

Brainshark to Present New Sales Onboarding Strategies at Gartner Sales & Marketing Conference 2018

Brainshark, Inc., delivering SaaS-based sales enablement and readiness solutions, will present new approaches and insights to improve sales onboarding at the Gartner Sales & Marketing Conference 2018Oct. 9-11, at the ARIA Las Vegas. More than 1,000 sales and marketing leaders will attend the event – focused on helping B2B professionals maximize their sales talent, overcome sales productivity and competitive challenges, and improve their sales enablement initiatives.

Among the salient obstacles sales organizations face today is how to get new reps ready – and keep them ready – to sell. The status quo isn’t working. In fact, for more than 60 percent of firms, sales onboarding programs are not meeting management expectations, according to the Sales Management Association.

Brainshark’s chief readiness officer, Jim Ninivaggi, will present a new methodology to help companies structure sales onboarding programs that foster knowledge retention, and improve reps’ time-to-productivity and results. Session details include:

Title: “The Agile Sales Onboarding Methodology: An Introduction”

When: Oct. 9, from 11:30 a.m. – 12:15 p.m. PDT

Highlights: Whether they’re blasted by the proverbial fire hose at boot camp, or learning as they go, sellers often get rushed into the field before they’re truly ready to sell – resulting in lost deals, damage to the brand, and frustration for both buyers and sellers. Ninivaggi will describe a fresh and effective approach, which he recently detailed in a Forbesarticle. Borrowing from agile software development principles (no coding involved!), sales organizations can create onboarding programs that are flexible and responsive, and enable reps to achieve key milestones quickly – so they’re ready to close more deals. Ninivaggi will also discuss how technology can help power and measure the agile onboarding process.

“Sales onboarding is typically the top priority for any sales enablement leader – but for far too long, the programs haven’t driven the desired results,” Ninivaggi said. “It’s time for a change, and there are terrific parallels between what works in software development and in sales onboarding. With agile sales onboarding, reps develop skills – mapped chronologically to key activities – and companies can measure what matters. The result is a better-trained sales force that’s maximally prepared to capitalize on all buyer interactions.”

Brainshark Demonstrations
At the Gartner Sales & Marketing Conference, Brainshark will also demonstrate its full suite of award-winning sales readiness solutions from booth #209. Recently named “Best Sales Enablement Software for Enterprises” in the inaugural MarTech Breakthrough Awards, Brainshark provides solutions for sales content authoringtrainingcoachingand more. Attendees can also see, in action, Brainshark’s new Machine Analysis offering – an artificial intelligence (AI)-powered engine that improves sales coaching and earned a gold Stevie® Award in The 2018 International Business Awards®.

For more information on Brainshark’s acclaimed sales readiness solutions, please see

To learn more about how to ramp up reps – faster and better – with an agile approach to sales onboarding, please see:

About Brainshark 
Brainshark sales readiness software equips businesses with the training, coaching and content needed to prepare salespeople when, where and how they work. With Brainshark, companies can: enable sales teams with on-demand training that accelerates onboarding and keeps reps up-to-speed; validate readiness with sales coaching and practice that ensures reps master your message; and empower sales organizations with rich, dynamic content that can be created quickly, updated easily, and accessed anywhere. Thousands of companies – including more than half of the Fortune 100 – rely on Brainshark to identify and close performance gaps, and get better results from their sales enablement initiatives. Learn more at

Media Contact:
Brendan Cournoyer
Phone: 781.370.8255

SOURCE Brainshark, Inc.

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