Marketing Automation

Iterable in the List of Hot 100 Privately Held Software Companies


Iterable, the AI-powered customer communication platform, announced its inclusion in Citizens JMP’s March 2024 report, “Hot 100: The Best Privately Held Software Companies.” The report, now in its 12th year, highlights the best privately held software companies as determined by the Software Equity Research team at Citizens JMP.

This recognition comes after a banner year of growth and innovation for Iterable. In addition to eclipsing $200 million in annual recurring revenue, in 2023, Iterable solidified its position as the most robust AI offering in the marketing automation space. Releasing 37 new features, including AI-Powered Predictive Goals, Copy Assist, Explainable AI and Automatic Frequency Optimization, Iterable ultimately set the bar for AI product development across the industry. The company now has over 1,200 customers in 54 countries around the world.

“We’re thrilled to be named to this year’s Citizens JMP Hot 100, alongside other incredible high-growth software companies,” said Andrew Boni, CEO and co-founder of Iterable. “This recognition underscores our commitment to innovation and pushing the boundaries of what’s possible in customer communication. It speaks volumes about the strength of our technology, our rapid growth trajectory, and our unwavering commitment to meeting the evolving needs of marketers. We’re excited to see what the future holds as we continue to empower businesses to connect with their customers in transformative ways.”

Iterable joins notable software companies like OpenAI, Airtable, Carta, ClickUp, Databricks, Workato, FiveTran, Postman, Alation, Canva, Gong, and HoneyBook in this year’s edition. The companies selected for the Hot 100 are done so based on the following criteria: financial profile, addressable market, product-market fit, competitive differentiation, customer traction, and quality of leadership.

Iterable’s acknowledgment adds to a string of notable industry and company achievements over the last year, including: G2 recognized Iterable on their 2024 list of Best Marketing and Digital Advertising Software Products; Gartner recognized Iterable as a Challenger in 2023 Gartner® Magic Quadrant™ for Multichannel Marketing Hubs, for its ability to execute and completeness of vision; Inc. Magazine awarded Iterable as a 2023 Best Places to Work Honoree; San Francisco Business Times named Iterable one of the Best Places to Work in the Bay Area in 2023; in 2023, US News and World Report named Iterable The Best CRM Software in the UK for Customer Service and Support; G2 ranked Iterable #43 on its 2023 list of the Best Marketing & Digital Advertising Software Products; TrustRadius recognized Iterable in their Top Rated Awards and Most Loved Awards in 2023; Iterable was on the Constellation Research list of B2C Marketing Automation for Small to Midsize Businesses.

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