Marketing Automation

Marketing Automation leader Klaviyo Named #15 On Forbes Cloud 100

Company recognized for the second time for its leadership, culture, and growth
email automation

Klaviyo, a leading customer data and marketing automation platform, has been named to the Forbes 2021 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world, published by Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures. Klaviyo was previously included on the list in 2019.

“We’re honored to be recognized by Forbes, Bessemer Venture Partners and Salesforce Ventures,” said Andrew Bialecki, co-founder and CEO of Klaviyo. “It’s great to be recognized for our growth, but it’s even better to be recognized for the culture we’re creating and the impact we’re having on our customers. Our team has been busy building products to help entrepreneurs and businesses create personalized experiences and make quality connections with their customers — and we’re just getting started.”

Now serving over 265,000 customers, Klaviyo has experienced tremendous growth over the past year. Only six months after the company’s $200 million Series C announcement in November 2020, Klaviyo announced that it raised a $320 million Series D round of funding led by Sands Capital as well as a new roster of new investors and returning ones, bringing the company’s total funding to over $675 million.

As a customer-first platform, Klaviyo has leveraged its marketing automation capabilities to help many small businesses pivot to online commerce after being forced to close brick and mortar locations due to the pandemic. Through Klaviyo’s platform and powerful data analytics capabilities, businesses of all sizes are able to create personalized, one-to-one connections at internet scale.

For the sixth straight year, the Cloud 100 reviews submissions from hundreds of cloud startups and private companies each year. The Cloud 100 evaluation process involved ranking companies across four factors: market leadership (35%), estimated valuation (30%), operating metrics (20%), and people & culture (15%). For market leadership, the Cloud 100 enlists the help of a judging panel of 34 public cloud company CEOs who assist in evaluating and ranking their private company peers.

“The companies of the Cloud 100 list represent the best and brightest emerging companies in the cloud sector,” said Alex Konrad, senior editor at Forbes. “Every year, it gets more difficult to make this list — meaning even more elite company for those who do. Congratulations to each of the 2021 Cloud 100 honorees and to our 20 Rising Stars up-and-comers poised to join their ranks.”

“The private cloud ecosystem continues to see historic rates of digital transformation,” said Byron Deeter, partner at Bessemer Venture Partners. “Private cloud valuations are getting bigger as the market’s appetite for cloud continues to grow. These founders represent the absolute best in cloud computing today, and they appear likely to follow in the footsteps of our esteemed Cloud 100 alumni. Congratulations to these cloud leaders!”

“How we work has undergone a paradigm shift and businesses of all shapes and sizes are reimagining the tools that are needed to ensure working from anywhere is a sustainable, long-lasting solution,” said Alex Kayyal, Managing Partner, Salesforce Ventures. “The last 18 months have made digital transformation an urgent imperative and the cloud has never been more pivotal in powering our new digital economy. The companies on this list represent the leaders and businesses shaping the future of the cloud ecosystem and we are excited to partner with Bessemer Venture Partners and Forbes to honor these trailblazers of the industry.”

The Forbes 2021 Cloud 100 and 20 Rising Stars lists are published online at Highlights of the list appear in the September 2021 issue of Forbes magazine.

The Cloud 100 and the 20 Rising Stars companies are publicly recognized at this year’s virtual Cloud 100 experience, hosted by Bessemer Venture Partners, Salesforce Ventures, and Forbes on August 10th at A special thank you to virtual event sponsors Amazon Web Services (AWS), Bank of America, Cooley, FuelxMcKinsey, Goldman Sachs, J.P. Morgan, Morgan Stanley, Nasdaq, Qatalyst Partners, Silicon Valley Bank, and WisdomTree.

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