Stingray (TSX: RAY. A; RAY.B), an industry leader in music and video content distribution, business services, and advertising solutions, today announced that Peavey Mart, a leading Canadian retail and agricultural supply chain, has joined Stingray Advertising’s retail audio network. With this addition, Stingray is expanding its retail audio advertising network beyond pharmacies and groceries to include over 90 hardware store locations across British Columbia, Alberta, Saskatchewan, Manitoba, Ontario & Nova Scotia.
As a proud Canadian company with headquarters in Alberta, Peavey Mart emphasizes the strength of Stingray Advertising’s network in regions outside its traditional playground. This partnership highlights the potential for retail-based digital audio advertising to connect brands with highly qualified consumers during their in-store shopping journey.
“The addition of Peavey Mart to our retail audio advertising network demonstrates our commitment to expanding our reach across diverse retail categories and geographic regions,” said Ryan Fuss, Senior Vice President of Stingray Advertising. “We’re excited to partner with Peavey Mart and provide them the opportunity to engage with shoppers in a contextually relevant way through our innovative audio advertising solutions.”
“Peavey Mart is proud to include Stingray retail audio to its retail media network, enhancing the shopping experience for our customers and offering new opportunities for our business partners,” said Jest Sidloski, VP of Marketing & Customer Experience at Peavey Mart.
Stingray Advertising operates North America’s largest retail audio advertising network, engaging with over 140 million shoppers weekly across more than 20,000 grocery, superstore, pharmacy, and discount store locations.
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