Prevedere, the leader in predictive analytics software for economic intelligence, today announced the recent addition to its leadership team including Rob Mihalko as VP of Marketing, Larry Hirschhorn as VP of Sales, and Yesim Tabanoglu as VP of Product Management. These recruitments are in support of the accelerated growth Prevedere is experiencing. All three executives bring value to a management team that is leading the industry in providing enterprise executives with the insights needed to succeed in an ever-changing market.
As VP of Marketing, Rob Mihalko will be in charge of overseeing all the marketing functions for Prevedere. Most recently Rob was VP of Marketing at Science Exchange, and before that, he spent 12 years at SAP/Ariba, in both product and marketing leadership roles. Rob was also a management consultant at A.T. Kearney and started his career as a financial planning analyst at United Airlines.
Larry Hirschhorn, as a VP of Sales, joins Matt Baer in sales leadership for Prevedere. Together they will be responsible for expanding sales coverage in additional market segments and accelerating growth over the coming quarters. Larry brings 25 years of experience leading sales teams for SaaS and enterprise software companies. He comes most recently from Information Builders and previously held positions at IntraLinks, Majestic Research, SalesFocus Solutions, and Thomson Financial. Larry has a broad spectrum of experience selling technology across many verticals.
As VP of Product Management, Yesim Tabanoglu will oversee all territories of product management, including building and leading a cross-functional team, further defining strategy, roadmap, and execution. She is a customer-focused product leader with experience in high growth start-ups, delivering SaaS solutions. Prior to joining Prevedere, Yesim held VP of Product Management roles at Vendavo and Comprehend Systems. Her experience in product management also includes positions at Apttus and Model N.
Prevedere’s innovation and customer success has been recognized by industry leaders. Prevedere was named a 2019 Red Herring North America Top North America company, a 2017 Red Herring Top 100 Global Company, and the Best Business Intelligence Reporting & Analytics Solution of 2017 by the SIIA CODiE Awards. Prevedere was also named within September 2018 Gartner Cool Vendors in Information Innovation report.