Digital marketing agency Startup Voyager will pump £2.2 million over the next two years to expand its newly launched UK-based travel site ExperiWise.
“With renewed interest in inbound tourism, we are excited about the huge growth potential of our travel site ExperiWise in the UK,” said Arijit Banerjea, co-founder and CEO of Startup Voyager.
The investment is a part of the new £1 billion trade deals between UK and Indian businesses that British Prime Minister Mr. Boris Johnson announced on April 21, 2022, during his two-day visit to India.
“Over the next few months, ExperiWise will be collaborating with UK travel organizations to drive tourism from India for the 2022 Commonwealth Games to be held in Birmingham,” said Jayati Ghose, co-founder, and CSO at Startup Voyager.
“ExperiWise plans to drive domestic and international tourist traffic to small travel service providers in the UK who do not have a robust web presence. In doing so, we hope to add to sustainable and community driven tourism in the UK and thereby create more jobs in the travel industry,” added Ghose.
Startup Voyager is keen on hiring over 25 people in the UK to grow its travel business.
According to the World Travel & Tourism Council (WTTC), the UK travel and tourism industry will contribute around £192 billion to the country’s economy in 2022.
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