Publica, a leading Connected TV (CTV) ad server owned by Integral Ad Science (IAS), today formally announced their renewed global partnership with Samsung Ads, powered by proprietary ACR data, a leading...
TripleLift, the ad tech platform elevating digital advertising across every screen, today announced that it has partnered with Adelaide, the leader in attention-based media quality measurement, to offer the first way...
Table of Content Introduction Programmatic Advertising in Ad Tech Criteria for Selection 5 best Ad server platforms for publishers a. Google Ad Manager b. EPOM c. AppNexus (Now Xandr) d....
Prime Focus Technologies (PFT), a leading creator of AI technology solutions for the Media and Entertainment (M&E) industry, is proud to announce the launch of Ad Break Automation, powered by CLEAR® AI at IBC...
Harmonic (NASDAQ: HLIT) today announced that it is expanding its targeted advertising ecosystem through strategic partnerships with industry-leading ad tech platforms Google Ad Manager and Equativ. The new collaborations pave the...
VideoAmp, an adtech company providing measurement, data and software solutions for the advertising ecosystem to more efficiently and effectively allocate media spend, today announced $150 million in Series G funding...
Confiant, the anti-malvertising leader for the ad tech industry, today announced that it has been selected as winner of the “Best Ad Analytics Solution” award in the 6th annual MarTech Breakthrough...
Claritas®, a data-driven marketing leader that leverages a proprietary identity graph to help marketers achieve superior ROI, today announced the acquisition of ArtsAI, an AI-powered solution leader that Inc. 5000...
Gracenote, the global content solutions business unit of Nielsen, today unveiled a new program developed to help content publishers and broadcasters of all sizes get their Free Ad-Supported Streaming TV...
Nimbus99 today announced the launch of its transformative OTT streaming platform, which allows brands and organizations to exponentially expand the visibility of their video content while enabling content creators to monetize...
