The digital advertising industry’s concerted and collaborative anti-fraud efforts have dramatically reduced losses due to Invalid Traffic (IVT), saving advertisers an estimated $10.8 billion in U.S. display and video ad channels in...
Shirofune, the leading platform for digital advertising automation, is proud to announce its official membership in IAB Australia, joining an influential group of industry leaders including Google, Meta, and other major players. This...
Cantaloupe, Inc., a global leading provider of end-to-end technology solutions for self-service commerce, is excited to mark the launch of Cantaloupe’s AdVantage program, which allows brands to engage with consumers through...
Colossus Media LLC (“Colossus SSP”), a subsidiary of the only Black-owned publicly traded advertising technology company, Direct Digital Holdings (DDH), announced it has partnered with Confiant, a leader in cybersecurity for digital...
The Coalition for Privacy Compliance in Advertising (CPCA) announced it is working with the Information Commissioner’s Office (ICO) to develop the world’s first regulator-approved privacy certification for digital advertising technology....
Townsquare Media, Inc., a leader in digital advertising and marketing solutions focused on markets outside of the Top 50 in the United States, announced a strategic digital advertising partnership with...
AdGPT.com, an AI-driven platform, announces its rapid success in the digital advertising market. Since its quiet early launch, the platform has attracted tens of thousands of small and medium businesses...
Yieldmo, a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, has increased its strategic leadership team by appointing two new roles. Eddie Ishak has...
AdTech Holding, a leading innovator in the digital advertising and marketing technology industry based in Cyprus, is proud to announce that it has been awarded the Great Place to Work® Cyprus certification by...
New Open Standard Enables Secure, First-Party Data Matching Through Interoperability Between Data Clean Rooms; Open for Public Comment Until October 25, 2024
