MediaGo to showcase upgraded technology at ASW
MediaGo today announced that it will have a premium exhibition booth at Affiliate Summit West (ASW) 2023 in Las Vegas on January 24 and 25 to showcase the upgraded technology, platform design and new...
Tag: programmatic display marketing
802 results found
AdTheorent Launches Privacy-Forward Solution for Audiences
AdTheorent Holding Company, Inc. (Nasdaq: ADTH) (“AdTheorent” or “the Company”), a programmatic digital advertising leader using advanced machine learning technology and privacy-forward solutions to deliver real-world value for advertisers and marketers,...
Direct Digital Holdings Appoints Misty Locke to Board of Directors
Direct Digital Holdings, Inc. (Nasdaq: DRCT) (“Direct Digital Holdings” or the “Company”), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC (“Colossus SSP”), Huddled Masses LLC...
AUDIENCEX Announces Garrett MacDonald as New CCO
AUDIENCEX, the programmatic advertising partner built for delivering results, today announced a significant addition to its leadership team, with Garrett MacDonald joining the company as its new Chief Commercial Officer,...
Amanda Forrester Joins Openx as VP of Marketing
OpenX Technologies, Inc., a leading global omnichannel advertising exchange, today announced the appointment of industry veteran Amanda Forrester to lead the company’s marketing, product marketing and communications functions. As vice president of...
Martech Interview with Tom Cheli, CEO of Frequence
Modern technology has greatly furthered the advertising industry overall. How are organizations leveraging it to improve programmatic advertising? [siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] Reach and frequency need to be respectful in the current...
Remerge launches Agency Activators
Today Remerge launched Agency Activators – a partnership program empowering media and brand agencies to become qualified leaders in the programmatic in-app advertising market. Remerge, which ranks as the top global player for...
Scope3, SeenThis to Collaborate on Green Creative Measurement
Scope3 today announced a partnership with SeenThis designed to validate that SeenThis’ adaptive streaming technology uses a best-in-industry approach to avoiding carbon emissions when delivering display advertising. SeenThis leverages a...
Prebid.org Announces Strategic Changes to Membership Tiers
Prebid.org, the organization that oversees open source Prebid programmatic advertising solutions, today announced strategic changes to its membership tiers. The introduction of new membership policies is intended to help support...
Integral Ad Science Appoints Khurrum Malik as CMO
Integral Ad Science (Nasdaq: IAS) today announced the appointment of Khurrum Malik as Chief Marketing Officer (CMO) effective immediately. Malik will accelerate market growth initiatives for IAS and lead its global marketing strategy. Malik...
