In todayâs insight-driven world, where expertise, speed, and agility define success, Toluna is taking a bold step forward. The global insights leader is unifying its family of brands â Harris Interactive, GutCheck...
Propel, creator of the first product value management (PVM) platform, announced Propel One, a suite of role-based AI agents powered by Salesforceâs Agentforce and tailored to redefine how products are...
Intentsify, a global provider of B2B intent data and signal-based marketing solutions, has been named a Leader in The Forrester Waveâ˘: Intent Data Providers For B2B, Q1 2025. The Forrester...
VideoAmp, a leading media measurement company transforming advertising, announced VXP⢠(VideoAmp Cross Screen Planner) the first-of-its-kind, next generation of media planning to help agencies and brands efficiently reach target audiences...
Madhive, the leading technology company for local Connected Television advertising (CTV), announced a partnership with Polk Automotive Solutions from S&P Global Mobility to create a local CTV marketplace for the...
LiveRamp announced Cross-Media Intelligence, a first-of-its-kind capability that enables marketers to better measure and optimize campaigns anywhere their customers are. LiveRampâs Cross-Media Intelligence, now available in the LiveRamp Data Collaboration...
Nielsen, the global leader in audience measurement, data and analytics, announced that Jessica Holscott will join the company as its Chief Financial Officer (CFO), effective today. Jessica will lead Nielsen’s global finance...
Global market research company, CMB, has introduced a new study that evaluates where different industries and brands stand when it comes to trust. As part of this work, they defined...
Sourcepoint, the privacy software leader trusted by the most influential brands, announced two major features of its Universal Consent & Preferences platform: Legal Preferences and Transaction Receipts. Built on Sourcepoint’s...
FLEX MARKETING, a dynamic new independent agency built to modernize the approach to healthcare marketing, officially launches. Its agile, innovative model is ideally suited to address the challenges facing pharmaceutical,...
