Simulmedia, the leader in truly cross-channel TV advertising, today announced the renewal of its partnership with TiVo®, a wholly-owned subsidiary of Xperi Holding Corporation, which will help ensure that Simulmedia’s unique TV+®...
Lyle Underkoffler, Chief Marketing Officer at Smartly.io talks about video advertising trends and content creation in the world of ad tech. [siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] The changes to measurement and attribution have...
Cross Screen Media, a tech firm specializing in optimized local TV and CTV ad planning and measurement, announced today that Jackie Vanover has joined the company as its new Chief Product Officer....
Today Ad Results Media (ARM), the leader in creator-based advertising across podcast, video and emerging audio, announces the elevation of Steven Shanks, ARM’s current chief revenue officer, and Michael Kropko, currently chief...
Investing in technology to future-proof the business of CTV VideoByte, a leading provider of Connected TV (CTV) advertising technology, selects DoubleVerify as their premiere partner to ensure the VideoByte platform benefits advertisers,...
Highest increase since 2006; a jump of $50B in a single year As digital media consumption continues to grow, advertising dollars are following fast. According to the newly released “IAB Internet Advertising...
Dynamic Ad Insertion & Replacement Now Available Across All LocalBTV Channel Streams Programmatic-Powered Geo-Fenced Functionality Enables Precision Local Ad Targeting Didja, Inc., the pioneering video technology company dedicated to extending...
A new market study published by Global Industry Analysts Inc., (GIA) the premier market research company, today released its report titled “Online Video Platform in Media and Entertainment – Global Market...
Pixability (www.pixability.com), the provider of software and insights for video advertising on YouTube and other leading Connected TV platforms, today announced that Google has again made the company an exclusive...
ShowHeroes Group, a leading global, independent provider of digital video solutions for advertisers and publishers, continues its rapid global growth launching in the US and LATAM markets with the smartclip...
