[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “The obvious first step is really understanding your customer’s purpose. What is it they are trying to achieve through the use of your product or service.” ...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “There is a lot of chatter about AI right now, but according to The State of Martech 2018, marketers feel most optimistic about IoT.” 1. Tell us...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “I think we’ll see marketing technology evolving quickly beyond simple automation and into artificial intelligence.” 1. Tell us a little bit about your role and how...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] ” With so many companies finding their “niche” in their unique service offerings I think the opportunities for companies to partner to be more effective for the brands...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “Martech needs to do much more than enable targeted reach of a customer and/or reporting/analytics” Tell us a little bit about your role and how you...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “Today, CMOs are making more technology decisions than most C-level technological decision-makers.” Tell us a little bit about your role and how you got here. I am...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “One of the biggest challenges for CMOs is their own organizational silos.” Tell us a little bit about your role and how you got here. (What inspired...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “CMOs need to go deeper into the stack and solve some core challenges. They need to move beyond the channels – the nirvana of a connected customer experience...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] “There has been tremendous innovation in the space to keep up with marketer’s requirement of reaching out to the digital and fickle minded customer in an environment that...
[siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] ” The industry’s thirst and demand for trust and transparency spurred on by the implementation of GDPR is already having a major impact and brands want to...
