HH Global, the world’s fastest-growing and most innovative marketing execution partner, today announced a three-year partnership with GNC Holdings, Inc., providing production management for GNC’s print and direct mail execution in support of retail operations and loyalty programs martech news.
“We are thrilled with GNC’s decision to partner with us,” stated Mike Perez, CEO of the Americas for HH Global. “We have invested in solutions for retailers and are pleased with the increased rate of adoption by brands such as GNC. As GNC’s strategic partner, we look forward to delivering the cost savings and process efficiency of our flexible, technology-enabled model in support of their marketing efforts customer experience services.”
“We put HH Global through a competitive process,” said John Learish, SVP Marketing at GNC. “HH Global’s proposal and overall capabilities stood out versus other suppliers. We look forward to working with them toward a customer-centric model across all our operations, meeting people at every step of their wellness journey martech.”
HH Global will leverage an on-site team, its North American production capabilities, and our award-winning HHub technology platform for the engagement with GNC. As creative and sourcing experts for leading global brands, HH Global drives increased value across the entire marketing lifecycle.