iPost, the leading independent enterprise omnichannel marketing automation platform, announces its placement as a leader in the Relevancy Ring – Email Service Provider Buyer’s Guide, produced by The Relevancy Group. The Relevancy Group analyzed over 600 data points and over 10 enterprise marketing automation competitors, which included in-depth evaluations and scoring of platform service and support capabilities.
According to the report, iPost customers are very satisfied with the platform’s current capabilities – especially its segmentation, data management, deliverability tools and the sheer flexibility built into the user experience. Their service teams were rated as “Amazing” by clients and indicated they are one of the most responsive, adaptive service teams. Nick Einstein, Principle Analyst noted that” iPost was a refreshing addition to the enterprise category with a highly intuitive user experience without the legacy overhead of many competitors.”
“In rebuilding this platform, such knowledge and experience come through in several product features. For example, their journey management orchestrations support every channel including print and call center push messaging and is tremendously intuitive. They outshine many peers with their advanced testing that can be inserted into journey automations and adjusted on the fly” Nick Einstein,
Principal Analyst, The Relevancy Group
“This recognition is a validation of the success we deliver to our clients each and every day and the innovation culture we have built into how we work, collaborate and deliver new capabilities. iPost prides itself on our client’s success and providing value to the enterprise without the process, latency and work around overhead of the bigger providers. We rebuilt iPost to meet the demand of the data conscious marketer, where they need immediate access, easy ways to store, integrate and visualize data for large scale personalization, testing and real-time journey building. We make it easy to use, and offer methods for more advanced users to script, customize and build dynamic
customer engagements. ” Cameron Kane, CEO iPost
About iPost .- iPost is an enterprise omnichannel marketing automation platform that helps enterprise marketers build integrated, highly personalized, real-time messaging experiences cross any digital and offline channel. Featuring clients across retail, entertainment, gaming, travel, restaurant and publishing industries, iPost has amassed hundreds of clients that are sending massive volumes of highly-personalized email every month through the platform. https://www.ipost.com
SOURCE URL https://www.benzinga.com/pressreleases/19/05/n13711953/ipost-named-a-leader-in-the-relevancy-ring-email-service-provider-buyers-guide-produced-by-the-rel