Content & Experience, Video Marketing

Martech Company Eyeview Raises Additional $20M in Funding

video marketing technology

Eyeview, a NYC-based video marketing technology company, received $20m in equity financing and debt led by current and new investors.

Backers included Qumra, Innovation Endeavors, Nauta Capital, Gemini Israel Ventures and Israel Secondary Fund.

The company will use the funding to further invest in its proprietary creative technology and data assets and continued growth.

Led by Oren Harnevo, CEO and co-founder, Eyeview provides brands with a martech solution to create personalized video ads across any platform including Mobile, Desktop, Addressable TV, ConnectedTV, OTT, Facebook and other social platforms.
The platform integrates with marketers’ ad-stacks including all DMPs, DSPs, CRM, Measurement, Brand Safety and Attribution platforms, feeding proprietary data to brands for their use.

The company, which also has offices in L.A., Detroit and Chicago, Eyeview, serves the nation’s top brands, including Lowe’s, Walgreens, Honda, BMW and Uber.

Also Read –Metadata to Present ‘AI in Marketing: It’s Not Just for Analytics Anymore’ at MarTech 2018


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