Mediaplanet launched its cross-platform campaign covering topics including the Internet of Things and Public Safety. The campaign will help all readers understand the future of technology across industries including business, agriculture, education and more content strategy. It discusses the need to secure connected devices in these verticals as well as advocate for readers to incorporate these technologies into their businesses martech news.
Mediaplanet partnered with Paige Wireless to provide industry insight for this campaign. Paige Wireless showcases how people in the agriculture industry can see benefits in their businesses through the use of IoT technology. Julie Bushell, President of Paige Wireless, a company that improves efficiencies with unique IoT solutions, discusses how they’ve met challenges for their clients in farming. “Farmers can make real-time decisions that mean the difference between abundant yield or lost crop, effectively identifying sick livestock, and intentionally utilizing data to increase sustainable practices,” Bushell says. “These technologies place important data directly in the hands of farmers, allowing them to control outcomes as much as mother nature allows.” Check out the full article here martech.