Martech News
Optimization, Personalization & Testing
Bloomreach Leads Gartner® Magic Quadrant™ for Personalization Engines
Bloomreach, the platform fueling limitless ecommerce personalization, announced it has been named a Leader in the Gartner® Magic Quadrant™ for …
Customer Experience, Service & Success
CallCabinet & 8×8 Team Up for Seamless Compliance Recording
8×8, Inc., the industry’s most integrated Platform for CX that combines Contact Center, Unified Communication, and CPaaS APIs, announced a …
Customer Experience, Service & Success
Genesys and Mitel Join Forces to Transform Customer Experience
Genesys®, a global cloud leader in AI-Powered Experience Orchestration, and Mitel, a global leader in business communications, are teaming up …
Customer Data Platform
Adobe Announces General Availability of Real-Time CDP Collaboration
Adobe announced the general availability of Adobe Real-Time CDP Collaboration in the U.S., a new offering that enables advertisers and …
Ecommerce
URLgenius Sets New Benchmarks in App Engagement & Record Growth
URLgenius, the leading app-linking platform, delivered a landmark year of growth and innovation. In 2024, URLgenius: Generated over $5 billion in social …
Digital Marketing
Social Kapture Launches Advanced Marketing Dashboard
Social Kapture, a leading full-service digital marketing agency for the multifamily industry, announced the launch of its Social Kapture Dashboard. …
Video Advertising
Snap, Tinuiti & Alter Agents Find AR Transforms Word-of-Mouth Marketing
Word-of-mouth marketing, long considered one of the most trusted drivers of consumer decisions, has entered the digital age. A new study by Snap …
Customer Experience, Service & Success
New Vonage Research Highlights Continued Rise of AI and Its Impact on CX
Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation and a part of Ericsson, has released …
Retail, Proximity & IoT Marketing
