Martech News

customer service experience
Customer Experience, Service & Success

BIG In Digital Joins the Alida Partner Network to Enhance CX

Alida (formerly Vision Critical), creator of the world’s first CXM & Insights Platform, today announced BIG In Digital, an Indonesian …
influencer marketing

Critical Trends Reshape Influencer Marketing Amidst COVID-19

Today, award-winning, integrated marketing and communications agency Cramer-Krasselt (C-K) has released key influencer marketing trends and tactics. In C-K’s Guide to Influencer Marketing …
email marketing
Email Marketing

50 Years of Email

The history of email goes all the way back to early mainframe systems that included the ability to communicate with …
business intelligence
Business/Customer Intelligence & Data Science

DoControl to Automate SaaS Data Access Controls

DoControl today introduced a fully Automated SaaS Security Platform, providing data access monitoring, orchestration, and remediation across major SaaS applications, such as Google Drive, Box, …
ecommerce business

E-Commerce Company Zebit Announces New Chief Revenue Officer

Zebit, an eCommerce company that is dedicated to making a fundamental change in the lives of financially underserved consumers by …
ecommerce website

Martech platform btwn Joins Stripe to Bring More Commerce Online

btwn’s automated referral marketing technology combined with Stripe’s seamless payments platform, helps merchants acquire more customers at a lower cost …
customer experience services
Customer Experience, Service & Success

Esri & Trapeze Group Join Forces to Transform Customer Experience

Esri, the world’s leading Geographical Information System (GIS) software provider, and Trapeze Group, the global leader in the transit technology industry, are announcing a strategic collaboration to …
marketing analytics
Marketing Analytics, Performance & Attribution

Brandcast Announces Launch of Personal Engagement Analytics

Brandcast, the first no-code content platform for enterprise, is proud to release Personal Engagement Analytics, a new platform feature that raises the …
marketing automation
Marketing Automation

GetApp Reveals New Trends in Martech Software Adoption

GetApp, a recommendation engine that helps entrepreneurs make informed software purchasing decisions, released findings from its latest survey of startups. …