Martech News
Influencers
2023 Aprimo Holiday Content Survey
With generative AI fueling a boom in marketing content heading into the holiday season, and the holidays being the peak …Business/Customer Intelligence & Data Science
HubSpot to acquire B2B Intelligence Leader, Clearbit
HubSpot, Inc. (NYSE: HUBS), the customer platform for scaling businesses, announced today that it has entered into a definitive agreement to …Ecommerce
2X acquires StraightArrow to Form the Largest B2B MaaS Organization
2X, a pioneer of the marketing-as-a-service (MaaS) platform for the business-to-business (B2B) sector, announced today its acquisition of StraightArrow Corporation, a leading …Customer Engagement
Verint releases new research highlights
As retailers head into the ever-critical holiday shopping season, new research from Verint® (NASDAQ: VRNT), The Customer Engagement Company™ highlights key customer engagement …Conversational Intelligence
LivePerson launches suite of Conversational Intelligence solutions
LivePerson (Nasdaq: LPSN), a global leader in conversational AI, today announced the launch of its Conversational Intelligence suite of capabilities, as well as its enterprise managed …Events, Meetings & Webinars
Sequel.io launches AI-powered Media Hub
As we navigate into the 2024 B2B Marketing landscape, driving efficiency has evolved into a make-or-break point. Marketing leaders are …CRM
Habu announced multiple product updates and enhancements
Habu, the Global Innovator in Data Clean Room Software, today announced multiple product updates and enhancements, including powerful new capabilities …Customer Engagement
Elastic Path partners with Twilio
Elastic Path, the leader of the composable commerce movement is announcing a partnership with Twilio, the customer engagement platform that drives real-time, personalized …Events, Meetings & Webinars