Martech News
Social Media Marketing & Monitoring
Social Media Trends Promote Early Cancer Screenings
Real Chemistry, a leading provider of AI-driven insights, healthcare marketing and communications, released a report on how the healthcare industry can more …
CRM
Ooredoo Qatar extends partnership with Netcracker
Netcracker Technology announced today that Ooredoo Qatar will extend its long-term partnership with Netcracker, utilizing Managed Services for Ooredoo’s Revenue Management and CRM solutions to …
Marketing Technology
Mitsubishi Electric launches Serendie™ digital platform
Mitsubishi Electric Corporation announced that it has launched the SerendieTM digital platform, effective immediately, to facilitate co-creation initiatives aimed at accelerating …
Sales Automation, Enablement & Intelligence
Hitachi, Google Cloud partner for Generative AI
Hitachi, Ltd., and Google Cloud announced a multi-year partnership to accelerate enterprise innovation and productivity with generative AI. Hitachi will …
Customer Engagement
Forrester Reveals CX Summit EMEA 2024 Agenda
Forrester announced the full conference agenda for its CX Summit EMEA event being held in London and digitally on June 24-26, 2024. …
Marketing Technology
Lynn Girotto appointed as Qualtrics CMO
Qualtrics, the leader and creator of the experience management (XM) category, announced that marketing veteran Lynn Girotto has joined the company as …
Chatbots, Conversational AI
Retailers Scale AI Investments As Shoppers Adopt
Retailers have had access to generative AI (gen AI) tools for more than a year now—time enough for almost all to …
iPaaS, Cloud/Data Integration & Tag Management
Promethium Report Explains Unifying data & apps drives success.
A new whitepaper from leading global research and data consulting firm Eckerson Group found the separation between application and data …
Customer Experience, Service & Success
