Monks—the global, digital-first, data-driven, unitary operating brand of S4 Capital plc—has appointed long-time data visionary Sneha Ghosh as EVP Data, NAMER to accelerate the development of sophisticated data modeling across the company’s marketing services solutions. Sneha joins the company to lead the North American data team and will report to Bryan Sherman, EVP, Head of NAMER Media and Data at Monks.
Ghosh brings more than 15 years of experience turning data into strategic impact for Fortune 500 brands including Levi Strauss & Co., Microsoft, General Mills, ExxonMobil, American Express, Charles Schwab, and Sony in her previous roles at UM Worldwide and Starcom Mediavest Group.
In her new role at Monks, Sneha will connect the power of data to brand outcomes and business growth, developing data-driven and AI-enabled integrated solutions for Monks’ clients. Sneha will help advance the data practice across Monks’ integrated offerings of marketing intelligence, creation and orchestration. Sneha’s appointment reflects Monks’ strategic vision to bridge the gap between data and creative for forward-thinking, agile, AI-powered brands.
In addition to providing data counsel for Monks’ key clients across the North American region, Sneha will advance the integration and development of Monks’ AI orchestration solution, Monks.Flow. Working as part of the Media and Data team at Monks, Sneha will help the company integrate and lead talented teams with deep subject-matter expertise, and deliver solutions that are built for the modern age of marketing.
“I’m thoroughly impressed by Monks’ forward-thinking approach,” said Sneha Ghosh, EVP Data, NAMER at Monks. “The industry is at a pivotal moment of AI-powered transformation and there has never been a more important time to build future-forward data solutions rooted in tangible client outcomes. I am excited to bring my experience to a team where craft meets ambition.”
“We’re thrilled to welcome Sneha to the team,” said Bryan Sherman, EVP, Head of NAMER Media and Data at Monks. “Sneha is that rare hybrid who speaks the language of engineers and quants but can also sit at the table with CIOs and CMOs to put forth integrated data solutions that will drive business outcomes for our clients.”