Next-Gen Martech 2026: Game-Changers for Smart Marketing
Explore Next-Gen Martech 2026 and discover AI-driven tools and strategies transforming marketing, personalization, and customer engagement.
Tag: Marketing technology
744 results found
Why Cybersecurity Matters in Martech Today
Marketing technology (Martech) has become a dynamic and data-driven ecosystem that drives personalization, automation, and customer interaction. Marketing departments now deal with huge amounts of delicate consumer information, which is...
Reply Earns AWS Advertising, Marketing Technology Competency
Reply [EXM, STAR: REY] has achieved the AWS Advertising and Marketing Technology Competency, the official recognition from Amazon Web Services certifying advanced technical and project expertise in the design and delivery of...
Martech-Driven Mobile App Analytics: Turning Data into User Insights
The increase in mobile-first experiences has disrupted the ways that companies communicate with their audiences, and mobile apps are at the center of this new digital economy. However, many companies...
How Marketing Technology Drives Efficiency and Growth in 2025
Discover how marketing technology in 2025 enhances efficiency, boosts engagement, and drives growth through AI, automation, and smart data strategies.
Top 10 PPC Trends Dominating Digital Marketing in 2025
Pay-per-click (PPC) remains the focal point of targeted traffic and tractable outputs as digital advertising moves at warp speed. Technological changes, modifications in regulations, and user habits are exhibiting their...
ibex Leads in Frost & Sullivan’s Radar™ for CX Management...
ibex (NASDAQ: IBEX), a leading global provider of business process outsourcing (BPO) and AI-powered customer engagement technology solutions, today announced it has been ranked as a Leader in the Frost Radar™ Customer Experience Management...
Adform First Global Omnichannel DSP to Launch Visual Planning Interface
Adform, the most powerful and safe media buying platform built for game changers, has announced the launch of its new Digital-Out-of-Home (DOOH) planner within Adform FLOW. The tool will initially...
Wildix Introduces Wilma AI
Wildix, a global leader in Unified Communications as a Service (UCaaS), introduced Wilma AI, the embedded communication specialist powered by the company’s proprietary agentic AI framework. Now active throughout the...
Babeltext Integrates Real-Time Language Support for Shopify Merchants
Babeltext, an Australian-born AI-powered multilingual messaging platform, has officially launched its seamless integration with Shopify, enabling merchants in Australia, the US, and the UK to provide real-time, multilingual customer support...
