PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, announced a partnership with GroupM, WPP’s media investment group, to deliver cohort-based modeling capabilities for advertisers. This...
Internet advertising revenues reached a record-high of $225 billion, increasing by 7.3% year-over-year overall (YoY) between 2022 and 2023, according to the newly released “IAB Internet Advertising Revenue Report: Full Year...
Admixer, a leading provider of end-to-end ad management solutions for publishers and advertisers, has updated its recently launched header bidding platform Admixer.HB+ to introduce cookieless inventory monetization and improve UI to streamline...
DataDome, a leading provider of AI-powered online fraud and bot management, today announced the launch of DataDome Ad Protect, designed to combat fraudulent traffic affecting digital ad campaigns. This innovative solution is set...
Amidst the decline of third-party cookies, businesses are turning to contextual advertising — a privacy-focused alternative aided by AI and web scraping The advertising landscape is undergoing significant changes. Recent...
Today, Digilant, the digital media partner of choice for mid-market advertisers, announced its collaboration with Microsoft, adding its DSP, Invest, and its deal curation platform, Curate, to its tech stack....
Business Wire, the global leader in press release distribution and regulatory disclosure, is thrilled to announce the expansion of its relationship with The Associated Press (AP). This collaboration provides Business...
PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, announced that it has been named as a preferred supply partner by Wpromote, a top independent marketing...
In a significant move for both companies within the Digital Out-Of-Home (DOOH) advertising sector, N-Compass TV, a leader in community-based digital signage, has partnered with iSite Media, a renowned force...
Techint Labs, a digital advertising agency, is proud to announce its B Corp Certification. As a B Corp, we’re counted among 7,993 other businesses leading a global movement for an...
