PubMatic (NASDAQ:PUBM), an independent technology company delivering digital advertising’s supply chain of the future, today announced the launch of a new collaborative approach to supply path optimisation (SPO) for global healthcare...
AdCellerant, a leading provider of digital advertising solutions, is excited to announce the launch of several cutting-edge advertising products designed to enhance the reach and effectiveness of our partners’ marketing...
Proximic by Comscore, a division of Comscore Inc. and a leading provider of audience and content targeting solutions for programmatic activation, released its inaugural State of Privacy in Advertising Report....
Nativo, the platform that enables brands to unlock the power of content to engage and influence their audiences, announced the hiring of Michael Lehman as its new President. This leadership addition...
Ad fraudsters operate by deceiving digital advertising networks for financial gain. This usually involves manipulating performance metrics through deceptive tactics such as fake impressions, clicks and conversions. Not only does...
Unique Audio-to-Video CTV ad format enables audio advertisers to reach precise audiences on CTV with high-impact advertising for better reach and performance Kargo, a leader in the digital advertising space,...
adtechnacity, a leading performance technology and digital advertising company, announced its ranking as No. 218 on the 2024 Inc. 5000, the annual list highlighting America’s fastest-growing private companies. Released annually,...
AUDIENCEX, the AI-enabled, omnichannel advertising partner built to drive results for brands and agencies, released data highlighting the year-to-date impact metrics for AUDIENCEX Intelligence (AXi), its suite of privacy-safe data...
Axis, an AI-powered programmatic middleware that streamlines connections between suppliers and advertisers, is thrilled to announce a strategic partnership with House of Pubs, a renowned network of premium independent publishers....
Veritonic, the industry’s comprehensive audio research and analytics platform, announced that Hawk (an Azerion company), a leading European player in digital omnichannel advertising, has selected Veritonic’s Audio Attribution solution to...
