Cookieless AI-powered programmatic curation platform, Onetag, today announces the appointment of Christian Baer as VP, Sales Supply, alongside key global and UK hires, as it continues to lead the charge in smart programmatic...
During National Small Business Week, small businesses owners and creators from across the U.S. will visit Capitol Hill today, meeting with two dozen U.S. House and Senate offices to highlight...
Yieldmo, a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, announced the appointment of Lindsey DiGiorgio as Chief Marketing Officer. With over 15 years...
Collective Audience, Inc., a leading innovator of audience-based performance advertising and media solutions, announced its CEO, Peter Bordes, has been inducted into the The New Jersey Ad Club Advertising Hall of Fame...
Shirofune, the leading digital advertising automation management tool, announced the addition of Google Analytics 4’s “Data-Driven Attribution Model” to their Shopify integration. With the new feature, Shirofune now allows for...
Impact Media, an innovative newcomer in the digital advertising space, announces its launch. Dedicated to serving brands and independent advertising agencies, Impact Media introduces a visionary model where clients only...
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, announced a partnership with GroupM, WPP’s media investment group, to deliver cohort-based modeling capabilities for advertisers. This...
Internet advertising revenues reached a record-high of $225 billion, increasing by 7.3% year-over-year overall (YoY) between 2022 and 2023, according to the newly released “IAB Internet Advertising Revenue Report: Full Year...
Skai, the omnichannel advertising platform uniquely focused on walled garden media, just announced the winners of its 2024 ShopAble Media Awards, which honor consumer goods and retail brands and agencies...
U.S. shoppers almost twice as likely to be influenced by ads served to them on retailers’ websites compared to marketplaces, Intellias’ research shows 25% are now influenced to buy products...
