Billups, a global Out-of-Home (OOH) managed services agency helping advertisers and agencies strengthen media performance through a patented analytics and measurement platform, has chosen Cedara, the Carbon Intelligence Platform for...
Out of home (OOH) advertising revenue increased 2.1% in 2023 compared to the previous year, accounting for $8.7 billion in total spend, based on figures released by the Out of Home Advertising...
Creative Realities, Inc. (NASDAQ: CREX, CREXW), a leading provider of digital signage solutions, continues its longstanding collaboration with airport advertising company Departure Media to create an immersive advertising experience at...
Sovrn, a publisher technology platform that helps content creators earn and keep more revenue, announced that Sovrn’s Signal product has proven to deliver a 10% revenue uplift. Over a 90-day...
Lynn highlights how marketing techniques have evolved and how crucial it is to have a comprehensive data strategy to make informed marketing decisions. [siteorigin_widget class=”WP_Widget_Media_Image”][/siteorigin_widget] An insights-informed approach is the...
