Police in the United States have used clues and deductive reasoning to fight crime for more than 175 years. However, a sea change is occurring as big data and analytics technology bolster...
On May 3-6, 2021, thousands of buyers will tune into the IAB 2021 NewFronts to hear from the biggest content creators and innovative upstarts in media and entertainment including first time...
Splendor, a renowned NJ-based design, branding, website design, and marketing agency, recently celebrated its 21st year in business — and its exponential growth. As Adam Taylor, the firm’s Owner &...
Co-op Advertising programs have always been a win-win for both the manufacturers and the channel partners supporting these brands by sharing in the advertising and marketing expenses and strategies. Heading...
LoopMe, the outcomes-based advertising platform, today released data revealing 96% model performance for its AI-predictive model without using cookies or persistent identifiers. This means that the strength of LoopMe’s predictive...
Integral Ad Science (IAS), a global leader in digital ad verification, today announced that the company has achieved global recertification from the Trustworthy Accountability Group (TAG) for 2021. IAS successfully...
Amobee, a global leader in advertising technology that unifies TV, digital and social to deliver results that drive customer growth, today announced a partnership with InfoSum, the world’s leading identity...
Operative announced today the completion of its acquisition of STAQ, a data collection, normalization and visualization technology company, and a leader in programmatic digital business management. The acquisition will further expand upon Operative’s capabilities to aggregate,...
Today, Adweek announced that it plans to present NFTs in the form of animated 3D digital artworks to honorees of its Creator Visionary Awards. The ceremony will take place in...
People are rediscovering that there is life beyond Facebook and social media. User trends are shifting, especially among the young. As a result, the behemoth social media networks, the “walled...
