Vendasta, the AI customer acquisition and engagement platform, today announced the appointment of Mark Brodahl as Chief Revenue Officer (CRO).
Brodahl brings over 15 years of senior revenue leadership experience at high-growth companies including SpotOn, Groupon, and Angi. He has a track record of scaling global sales teams, launching new products, and unlocking enterprise revenue — all with a relentless focus on long-term customer value.
“We’ve been searching for Mark for a long time. After years of relentlessly interviewing incredibly qualified people, I am thrilled to say that Mark was head and shoulders above them all,” said Vendasta CEO Brendan King. “Mark is a growth architect. He knows how to build high-performance revenue engines, and more importantly, how to align them with customer success. His leadership comes at a pivotal time as we scale our AI-first platform globally.”
Brodahl joins Vendasta during a period of accelerated growth and product transformation. Over the past year, the company has expanded its executive team with three key hires:
- Sanjay Manchanda, Chief Marketing Officer (formerly Microsoft, Box, Chargebee)
- John Vars, Chief Product Officer (formerly TaskRabbit, Varo, Mixhalo)
- Mark Brodahl, Chief Revenue Officer (formerly SpotOn, Groupon, Angi)
“These appointments are no accident,” said King. “We’re surrounding ourselves with proven leaders who’ve scaled billion-dollar businesses — because that’s what we’re building. Vendasta is on a mission to power customer acquisition and engagement for every local business on the planet, and we’re building the team to make that happen.”
Vendasta’s platform combines AI, automation, and data to help channel partners and enterprises acquire new customers, personalize engagement across locations, and scale efficiently. The company’s AI-native approach helps teams do more with less, accelerating revenue without compromising experience.
“Joining Vendasta at this moment is a rare opportunity,” said Brodahl. “The product is strong. The vision is bold. And the market needs what we’re building. I’m here to help drive disciplined, scalable growth for Vendasta and for our partners.”
Brodahl will oversee all revenue-driving functions at Vendasta, including sales, partner success, enablement, and revenue operations. He is based in Chicago until he can no longer resist the urge to relocate to Vendasta’s HQ in Saskatoon, Canada.
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