This strategic move brings together a unique intersection of premium inventory, immersive creative technology and AI-decisioning in a truly self-serve platform built to deliver business outcomes for the Open Internet....
New eye-tracking research shows polarizing content delivers worse performance for advertisers across a range of measures — including 25% less attention on ads Ad-tech firm Synexus has released “Attention Unblocked,” a first-of-its kind research...
Smartly’s integration with Amazon DSP unifies social and CTV campaigns, pairing intelligent creative with full-funnel activations and reporting across Amazon’s premium streaming inventory Smartly announced today an integration with Amazon...
The Advertising Research Foundation (ARF) is celebrating 90 years of advancing the scientific practice of advertising and marketing, launching a year-long anniversary that kicks off at AUDIENCExSCIENCE 2026, March 18–19 in New York City....
The integration enables brands to leverage Criteo’s digital advertising platform as part of OpenAI’s ad pilot Criteo (NASDAQ: CRTO), the global platform connecting the commerce ecosystem, today announced it is the first...
Additional honors from Inc. and The Sunday Times underscore accelerating momentum and best-in-class customer outcomes PolyAI, the leader in enterprise-grade agentic AI for customer experience, has kicked off its fiscal year...
The AI pioneer will showcase real-world deployments across mobility, retail, and telecommunications, highlighting major partnerships with NTT, KT, and Samsung Electronics. AI service company ESTsoft (CEO Sangwon Chung) today announced its participation in...
Refining the sales process through strategic grit and integrated GTM workflows to accelerate revenue growth and team performance. Bill, with more than two decades of leading sales organizations at companies...
Explore how International Women’s Day 2026 highlights give to gain leadership in martech, ethical AI, privacy-first marketing, and business performance. Women’s Day is around the corner, and for brands, it...
Report Finds Trust is Earned Through Accountable Leadership, Restraint, and Visible Expertise — Not Volume or Performative Visibility Mission North, a strategic communications agency for the companies shaping our future, today...
