Here is good news for outbound travelers of China.
iClick and Ctrip, both the market leader in their field joined hands to offer par excellence traveling experience to the consumers. Ctrip has refurbished its suite of digital marketing service in collaboration with iClick Interactive Asia Group Limited; the leading marketing technology company headquarters in Hong-Kong. The main motto of this collaboration is to offer an enriched and functionally way out for global brand to reach out to the booming outbound travelers of China.
This strategic partnership goes like this; iClick will have full authority to use the huge database of Ctrip, which is currently 300 million, to create customers’ need-based marketing solution that will appeal to the consumer.
Being one of the top online travel agency in China, Ctrip has a huge database which will be utilized to provide apt deal and offered by the strong data analytics of iClick. From past few years, China has witnessed a remarkable surge of outbound travelers. As per the data, there were more than 130 million outbound travelers in China voyaging towards countries like Russia, Thailand, Vietnam and South Africa. The number is raining by each passing day.
This collaboration will be benefitted to both customers and international travel brands.
CEO and Co-founder of iClick, Sammy Hsieh, explains that as the rising number of outbound traveler is China is a good sign, we need to have a strong marketing plan to serve them better in foreign countries. Ctrip’s platform supports 13 language which is best suited to their customer-based marketing solutions.
International hospitality and travel companies now can easily connect with the prosperous outbound travelers of China and pitch them with a lucrative deal. The omnichannel marketing plan created by iClick will advantage international hotel and traveling partners to reach-out the bandwagon of outbound travelers of China.