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Social Media Automation
gerri Knilans, Guest Blogs

How to Create Stellar Call-to-Actions

How to Create Stellar Call-to-Actions The “call to action” (CTA) is an essential component of any marketing initiative. It’s the …
Advertising
gerri Knilans, Guest Blogs

How to Establish an Effective Marketing Analytics Process

Data-driven marketing analysis is pivotal to the success of any marketing effort. Without the insights and direction analytics provide, companies …
marketing solutions
Guest Blogs

Build Authority Through Content Marketing

“Authority” and “Expert” are two terms that you’ve no doubt heard quite often in the realm of Internet Marketing. They …
Advertising
Guest Blogs

You never get a second chance to make a great first impression.

While it may be a cliché, it’s true. The first interaction of the brand is critical in setting the tone …
Advertising
gerri Knilans, Guest Blogs

What Every Marketer Needs to Know about Content Development

Content creation, syndication and consumption platforms are like every other aspect of business. They are constantly changing. To ensure your …
Social Media Automation
Guest Blogs

The Challenge of Lead Routing is that You’re Always Behind

At the speed that most sales organizations move these days, Sales Operations and Marketing Operations are constantly being asked to …
Martech
Guest Blogs, Laura Christensen

The Importance of Trust Between Email Senders and Subscribers

Performance metrics are critical to assess the success of email marketing. Much time and attention is spent analyzing open rates, …
Martech
gerri Knilans, Guest Blogs

Marketing Technology: Today and in the Future

When it comes to technology, almost nothing is built to last. Next year there will be a new app or …
Martech
Guest Blogs, pradyut hande

Secret 7: Mobile Marketing Tips to Accelerate User Retention for Travel Apps

The advent, proliferation, and popularity of mobile apps has disrupted many a traditional industry. The rapid transition to an increasingly …
How to drive incremental business value through data and analytics
Guest Blogs

How to drive incremental business value through data and analytics

Retailers are driven every day to enhance the customer experience. As they continue to transform to meet shifting and higher …
Marketing
Guest Blogs

Find the Relevance in your Data

Staying relevant is the key to surviving in today’s world. The world is advancing at a phenomenal pace. How do …

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