Martech News

public relations
PR

Charlotte’s Leading PR Firm Launches New Media Buying Division

Pride Public Relations, Charlotte’s leading African American-owned public relations agency, today announced the firm has launched a new media buying division …
ad tech companies
Adtech

Adtech Agency, Hawthorne Secures 25 New Creative Award Wins

Hawthorne’s Outstanding Work Recognized by the Los Angeles American Advertising Awards, Hermes Awards, Vega Digital Awards and Telly Awards Hawthorne …
customer service experience
Customer Experience, Service & Success

CMO’s Role caters as Customer Experience Champion

Positive Level of Confidence in Marketing’s Ability to Lead Recovery; Revenue + Sales Growth Top Measure of Performance; Functional Modernization …
customer service experience
Customer Experience, Service & Success

LexisNexis® & Forrester published research on IDV impacting CX

LexisNexis® Risk Solutions and Forrester Consulting published research examining the current state and challenges of identity verification (IDV) and authentication solutions …
customer service experience
Customer Experience, Service & Success

Valtech Launches Future Studio To Bolster Customer Experience

Valtech, a company relentlessly focused on transforming the customer experience, has been the secret weapon to brands like Audi, Dolby, …
ecommerce website
Ecommerce

Synder Raised $2M to Revolutionize Accounting for E-Commerce

TMT investments venture fund invested $2M as a lead investor in a late seed round into Synder – an easy accounting solution for …
iot market
Retail, Proximity & IoT Marketing

Field Agent’s Self-Service Platform: Simpler Way To Win At Retail

Field Agent, a leading provider of retail solutions including audits, shopper insights, digital product demos, and online ratings and reviews, …
influencer marketing
Influencers

QYOU Completes Acquiring Influencer Marketing Company, Chtrbox

QYOU Media Inc. (TSXV: QYOU; OTCQB: QYOUF) is pleased to announce that it has completed its closing to acquire 97% of …
performance attribution
Marketing Analytics, Performance & Attribution

True Influence® Now Offers Verified Contacts to B2B Marketers

True Influence®, the technology leader of data-driven sales and marketing solutions, today announced the availability of its domestic and international …