Martech News

EngageLab
Customer Engagement

EngageLab Enhances Customer Communication with New Messaging Tech

EngageLab, a subsidiary of Aurora Mobile, is a world-leading omnichannel customer engagement platform. EngageLab leverages cutting-edge technology and robust infrastructure …
Samba TV
Digital Advertising

Samba TV Doubles Down on AI-Powered Media Growth with International SVP

Samba TV, the global leader in AI technology for media analytics, announced the appointment of Zac Pinkham as senior vice …
VS Media
Digital Marketing

VS Media Boosts Global Growth, Profitability with Key Acquisitions

VS Media, a leader in creator-driven commerce, announces it has successfully integrated the capabilities of ST Meng PTE LTD, along …
Relentless
Video Advertising

Relentless Digital Achieves Certified Google Partner Status

Relentless Digital is proud to announce that we have officially earned the Certified Google Partner designation, recognizing our expertise in …
creator economy
Influencers

#paid Unveils 2025 Creator Insights Report

The creator economy is projected to grow from $250 billion to $480 billion by 2027, making it more crucial than ever for brands to …
Xactly
Sales Automation, Enablement & Intelligence

Xactly Unveils Xactly Intelligence to Revolutionize Sales Performance

Xactly, a global leader in intelligent revenue solutions, announced the launch of Xactly Intelligence, a framework combining Xactly’s award-winning Predictive …
Kinetiq
Audience/Marketing Data & Data Enhancement

Kinetiq & DAIVID Use AI-Driven Insights to Revolutionize TV Ad Measurement

Kinetiq, the AI-powered platform unifying global media intelligence into actionable insights, announced a strategic partnership with DAIVID, a pioneer in …
Monetate
Optimization, Personalization & Testing

Monetate Unveils Next Chapter in AI-Powered Commerce Launching Orchid AI

Monetate, the leading personalization platform that helps build personal and meaningful digital connections between ecommerce brands and their global customers, …
Pega
CRM

Pega Named a Leader in CRM Software by Independent Research Firm

Pegasystems Inc., The Enterprise Transformation CompanyTM, announced Forrester Research has named Pega a Leader in The Forrester WaveTM: Customer Relationship …