Martech News

Customer Engagement
EngageLab Enhances Customer Communication with New Messaging Tech
EngageLab, a subsidiary of Aurora Mobile, is a world-leading omnichannel customer engagement platform. EngageLab leverages cutting-edge technology and robust infrastructure …
Digital Advertising
Samba TV Doubles Down on AI-Powered Media Growth with International SVP
Samba TV, the global leader in AI technology for media analytics, announced the appointment of Zac Pinkham as senior vice …
Digital Marketing
VS Media Boosts Global Growth, Profitability with Key Acquisitions
VS Media, a leader in creator-driven commerce, announces it has successfully integrated the capabilities of ST Meng PTE LTD, along …
Video Advertising
Relentless Digital Achieves Certified Google Partner Status
Relentless Digital is proud to announce that we have officially earned the Certified Google Partner designation, recognizing our expertise in …
Influencers
#paid Unveils 2025 Creator Insights Report
The creator economy is projected to grow from $250 billion to $480 billion by 2027, making it more crucial than ever for brands to …
Sales Automation, Enablement & Intelligence
Xactly Unveils Xactly Intelligence to Revolutionize Sales Performance
Xactly, a global leader in intelligent revenue solutions, announced the launch of Xactly Intelligence, a framework combining Xactly’s award-winning Predictive …
Audience/Marketing Data & Data Enhancement
Kinetiq & DAIVID Use AI-Driven Insights to Revolutionize TV Ad Measurement
Kinetiq, the AI-powered platform unifying global media intelligence into actionable insights, announced a strategic partnership with DAIVID, a pioneer in …
Optimization, Personalization & Testing
Monetate Unveils Next Chapter in AI-Powered Commerce Launching Orchid AI
Monetate, the leading personalization platform that helps build personal and meaningful digital connections between ecommerce brands and their global customers, …
CRM