Martech News

Marketing Analytics, Performance & Attribution

AppsFlyer Launches Next in Marketing

AppsFlyer, the global leader in mobile attribution, today announced the launch of Next in Marketing, the company’s new industry podcast. Hosted by … BusinessWireMay 28, 2020, 10:00 pmMay 29, 20200

PAN Communications Adds OneStream Software to Growing Tech Portfolio

PAN Communications, an integrated marketing and PR firm for B2B tech and healthcare brands, today announced the addition of Michigan-based … BusinessWireMay 28, 2020, 9:00 pmMay 29, 20200

Gabriel Marketing Group Recognized by Expertise.com

Gabriel Marketing Group (GMG), the industry’s leading marketing and public relations agency for high-growth technology companies, today announced that Expertise.com has … PRNewswireMay 28, 2020, 4:00 amMay 28, 20200

Events, Meetings & Webinars

Iterable Takes Third-Annual Growth Marketing Conference Virtual, Announces Activate Live

Iterable, the leading cross-channel engagement platform, today announced the full speaker lineup for the virtual version of its signature growth … PRNewswireMay 28, 2020, 3:00 amMay 28, 20200

Video Advertising

LiveU TV Brings Compelling Digital Stories to Social Media

LiveU has helped customers captivate audiences using live video for over a decade. Now the company is launching a series … PRNewswireMay 28, 2020, 2:00 amMay 28, 20200

Customer Experience, Service & Success

Jahia Evolves Digital Experience Platform

Jahia Solutions Group, a global provider of digital experience platforms (DXP), today launched an enhanced version of the Jahia DXP. … PRNewswireMay 28, 2020, 1:00 amMay 28, 20200

Display & Programmatic Advertising

iClick’s Integrated Enterprise and Marketing Cloud Platform

iClick Interactive Asia Group Limited (“iClick” or the “Company”), an independent online marketing and enterprise data solutions provider in China, today … PRNewswireMay 28, 2020, 12:04 amMay 28, 20200

Social Media Marketing & Monitoring

Fandom appoints Zirca Digital Solutions as its exclusive advertising sales rep in India

The global entertainment platform, Fandom has appointed the 360-degree digital solutions provider, Zirca Digital Solutions as the exclusive advertising and … Aashish YMay 28, 2020, 12:00 amMay 28, 20200

Display & Programmatic Advertising

Effectv Launches First-Ever Virtual Automotive Showroom on an MVPD

Effectv, the advertising sales division of Comcast Cable, today announced the launch of an industry-leading Virtual Automotive Showroom for Tier … BusinessWireMay 27, 2020, 11:00 pmMay 28, 20200