Martech News

data enhancement services
Audience/Marketing Data & Data Enhancement

TiVo Launches Suite of Omni-Screen, Data-Driven Advertising Solutions

TiVo®, the company that brings entertainment together and a wholly-owned subsidiary of Xperi Holding Corporation (Nasdaq: XPER), today announced the launch of …
data enhancement
Audience/Marketing Data & Data Enhancement

Nielsen and Experian Expand Agreement to Enhance Identity Demographics

Experian marketing data will enhance the Nielsen Identity System to bring scale and increased accuracy for digital measurement of the …
customer experience services
Customer Experience, Service & Success

Alida Welcomes Mary Kay Evans as Chief Marketing Officer

Alida, a leader in Customer Experience Management (CXM), today announced the appointment of Mary Kay Evans to the position of …
business intelligence
Business/Customer Intelligence & Data Science

artnet AG: Artnet Data and Analytics show Fine Art

– Fine Art seen as a viable hedge against inflation – Artnet Data highlights Fine Art’s attractiveness as an asset class – …
programmatic display advertising
Display & Programmatic Advertising

70 Campaigns in Three Months

Combining privacy and performance, Perion’s innovation demonstrates that third-party, cookie-based ad targeting is now a part of history SORT results …
data analytics
Data Analytics

INEO Announces 37% Revenue Increase in Fiscal Second Quarter

INEO Tech Corp. (TSXV: INEO) (OTCQB: INEOF) (the “Company” or “INEO“), the innovative developer of the INEO Media Network, a digital advertising …
online marketing
Digital Marketing

Fearless Adventures Closes Its 1st Investment Round

Fearless Adventures, a Manchester, UK-based growth vehicle for direct-to-consumer (‘D2C’) start-ups, co-founded in 2021 by three stalwarts of the British …
consumer engagement
Customer Engagement

Truecaller partners with Tanla

Truecaller, the leading global platform for verifying contacts and blocking unwanted communication, is proud to announce a partnership in India with Tanla …
user engagement
Customer Engagement

Dotgo launches Universal RCS at Mobile World Congress 2022

Dotgo®, a Gupshup company, and leading provider of Rich Communication Services (RCS) and RCS business messaging (RBM) solutions, announced the launch …